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6 Cards in this Set

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Interference Theory:


when 2 pieces of information are in conflict occuring in the LTM.

PROACTIVE (PI): old memory interferes with new


e.g. teacher learns many names in the past and can't remember names of her current class.




RETROACTIVE (RI): new interferes with old


e.g. teacher learns many names this year & can't remember names of her current students.




Interfernce worse when memories similar:


- PI previously stored information makes new information more difficult to store


- RI new information overwrites similar previous memories



Key Study: McGeoch and McDonald (1931)


Effects of Similarity

PROCEDURE: participants asked to learn word list 100% accurately


-G1: synonyms


-G2: antonyms


-G3: unrelated


-G4: nonsense syllables


-G5: 3-digit numbers


-G6: no new list (control condition)


FINDINGS: performance depended on 2nd list, most similar material (synonym) had worst recall


CONCLUSIONS: interference strongest when memories are similar

A strength is lab studies consistently demonstrates interference in memory.

MCGEOCH & MCDONALD: most lab studies show both types of interference are likely causes of forgetting from LTM.


- lab studies control effects of extraneous variables


THEREFORE, give us confidence interference is a valid explanation.

A strength is that real-life studies have supported the interference explanation.

BADDELEY & HITCH: asked rugby players to recall names of teams they'd played week by week in that season.


- accurate rceall didn't depend on how long ago match was


THEREFORE, study shows interference explanations can apply to everyday.

A limitation of research is use of artificial materials.

MCGEOCH & MCDONALD: stimulus was word lists e.g. in everyday we remember peoples faces, birthdays etc.


THEREFORE: artificial materials useful in lab but not for applying to everyday life.

A limitation of research is times allowed between learning.

MCGEOCH & MCDONALD: time periods between learning word list and recalling are short in lab studies.


-doesn't reflect how we ;earn in real life


THEREFORE, findings cannot be generalised outside of the lab.