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35 Cards in this Set
- Front
- Back
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Political sacialization
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they process that people get their political beliefs
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public opinion
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What the public thinks about a particular issue or set of issues at any point and time
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public opinion polls
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Interviews and surveys with samples of citizens that used to estimate the feeling or beliefs of the population
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straw polls
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Un scientific polls used to guage public opinion , used in early 1900 then failed to predict an election FDR election
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sample
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A subset of population selected to be questioned for the purpose of predicting or gauging
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Random sampling
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A method of poll selection that gives each person in a group the same chance of being selected.
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Push polls
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A push poll is a political campaign technique in which an individual or organization attempts to influence or alter the view of respondents under the guise of conducting a poll. In a push poll, large numbers of respondents are contacted, and little or no effort is made to collect and analyze response data. Instead, the push poll is a form of telemarketing-based propaganda and rumor mongering, masquerading as a poll. Push polls may rely on innuendo or knowledge gleaned from opposition research on an opponent. They are generally viewed as a form of negative campaigning.[1] The term is also sometimes used inaccurately to refer to legitimate polls which test political messages, some of which may be negative. Push polling has been condemned by the American Association of Political Consultants,[2] and is illegal in New Hampshire.[3]
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Tracking polls
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Continuous survey that enable campaigns to chart its daily rises and fall in support
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Stratified sampling
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A variation of random sampling :
Census Data Used to divided the country into four sampling regions. Sets of countries and standards metropolitan statical areas then randomly selected in portion to the total national population |
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Exit polls
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polls conducted at selected polling places on election day
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Margin of Error
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A measure of the accuracy if public opinion poll tends to be 4%in American elections
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Political Ideology
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The values and beliefs held by group about how government should work
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News media
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the news about subject and politics
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Mass media
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the entire array of media organizations in witch information is collected and given to the public
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Yellow journalism
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A form of news paper published in vogue in the late 1900's that featured pictures, comics,and sensationalized and over simplified news coverage
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Pulitzer , and Randolf came up with what kind of journalism
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Yellow journalism
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Muckraking
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Teddy R called journalism concerned with reforming government and business conduct. Exposing miss conduct
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Networks
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Association of broadcasters that share programs threw a financial arrangement. HAVE A PRONOUNCED AFFECT ON POLITICS
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affiliates
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Offsets of networks .small affiliates
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Wire services
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Distribute news across the globe with corespondents all over.
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Narrow casting
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Fox News. specific target media
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Blog
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Web based journalism that provides an news outlet for citizens NEW BY THE PEOPLE
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Content regulation
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FCC regulates the substance of the mass media
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Equal time rule
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Must sell equal time to both canidates can not let only one person dominate a station if they choose to sell it
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Press release
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Document offering official position or comment
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Press briefing
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A restrictive session between a press secretary on journalist or a aide and press
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Press Conference
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Un restricted session between an elected official and the press
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NewYork Times VS Sullivan
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The supreme court ruled that actual malice must be proven by by the person who is a cussed of wrong doing. that the press knew it was a lie and did it anyway.
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Is media allowed to cover the supreme court
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only printed press during the hearing
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What media covers congress
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C span. its boring because the camera is in a fixed position
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Agenda settings
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The constant process of forming a list for the government to adress
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Framing
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The way the media defines certain issues that consequently affects public opinion
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How do we for political opinions
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Education social enviroment uppbringing education, Cues from leaders
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What governs the media
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FCC
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What is political socialization
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HOW WE VIEW POLITICS AND WHY.
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