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8 Cards in this Set
- Front
- Back
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What is lobbying?
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Simple advocacy from a point of view
Conducting activities aimed at influencing public officials and especially members of a legislative body on legislation |
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Advocacy is...
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The act or process of supporting a cause or proposal
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Lobbying axiom
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Lobbying always involve advocacy, but advocacy does not always involve lobbying
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Direct Lobbying Methods
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Personal Meetings
Phone Conversations Individually Written mail (includes fax and e-mail) Individually addressed mass mail Mass mailings Electronic Floods Petitions (not very effective) |
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Indirect Lobbying Methods
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Media Campaigns
Targeted Political Campaigns Media hits Community Organization Mass demonstrations |
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When to lobby
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Before an election
Before the issue goes public As publicity peaks Before a decision is made When no issue exists |
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Grassroots Advocacy
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Individual constituents communicate opinions and ideas to government officials
Effective when "many individual members" of the "same organization" share a "similar message" |
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Political Action Committee
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A group "formed to raise and contribute" "money" to the "campaigns of candidates" likely to "advance the group's interest"
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