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21 Cards in this Set

  • Front
  • Back
What is the most important feature of news?
Immediacy, it's NEW
___ is how much the story matters to the reader
Impact
____ is the timeliness of the story
Immediacy
____ is how close the story is
Proximity
____ is whether or not the story involves a public figure or celebrity
Prominence
____ is about clashes of power
Conflict
_____ is about the way the story makes the reader feel
Emotions
What is a summary lead?
It combines the five W's into one sentence and gives the reader the important readers right away.
What is an advantage of a summary lead?
It gets to the point and is good inverted pyramid style writing.
How long is a summary lead?
30 words or under
What is a disadvantage of a summary lead?
It can be dull, and unoriginal. Not colorful writing.
This type of lead is a story that is unfolded slowly in story form.
Anecdotal lead
This type of lead is descriptive and sets the story up
Scene-setter
This type of lead uses the second person
Direct address
This type of lead uses a scary statistic or fact
Startling statement
This type of lead uses a lot of examples, all together in consecutive sentences
Roundup lead
This type of lead might include "swoooooosh!"
Wordplay lead
What is an inverted pyramid style story?
It gives the most important details first, then works down to the less important details.
What is a martini glass story?
It starts with an inverted pyramid at the beginning, then uses a turn, after which the story is told in a chronological narrative.
What is an advantage of email interviews?
They give interviewees time to ponder, flexible, typed answers.
What is a disadvantage of email interviews?
There's no personal interaction, lag time, long time to type, are you sure you're talking to who you think?