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75 Cards in this Set

  • Front
  • Back

Why are trade and foreign investment good for society as a whole?


  • A greater amount of choice in the availability of goods and services
  • Competition results in lower prices for goods and services
  • Increased quality of life and higher living standards


Describe Merchantilism trade theory

Mercantilists believed that for a nation to be wealthy it needed to export as much as possible and import as little as possible, creating a trade surplus. Failed to see that if all countries did this there would be an unpleasant export surplus.

Describe Specialisation theory

Based on the premise of absolute advantage and comparative advantage




Absolute advantage: The ability for a country to produce a good or service more efficiently =




Comparative Advantage: The ability of a country that has an absolute advantage in the production of two or more goods to produce one of them relatively more efficiently than the other

Describe factor endowment theory (H-O Theory)

Attributes the comparative advantage of a country to its factor endowments. This could be land, labour, capital, or technology. H-O theory assumes that there is perfect competition in the marketplace, and that production factors are immobile amongst countries.

Expand on Factor Price Equalisation theory (an expansion to factor endowment theory)

When factors are allowed to move freely among trading nations, efficiency increases. This leads to superior allocation of goods and services. This will happen until price equilibrium is reached.

Explain Porters Diamond model of national competitive advantage

Firm strategy, structure and rivalry, demand conditions, factor conditions, and related and supporting industries are all interlinked. Surrounded by government and then chance.

What is a tariff

A customs duty on imports (a tax)

What is a specific tariff

An import tax that assigns a fixed dollar amount per physical unit

What is an Ad Valorem Tariff

A tax on imports that is levied at a constant percentage of the monetary value of one unit of the imported good

Explain preferential duties

A tax on goods imported from certain countries is not applied to goods imported from other countries

What is an export subsidy, and what is an export tax?


  • An export subsidy is a negative tariff on exports aimed at boosting exports
  • Export tax is meant to raise the cost of exporting and divert production for home consumption

List some non-tariff barriers

Import quota - limit on the number of imports allowed




Voluntary export restraint - efficient exporting nation agrees to limit number of exports for a period of time




Domestic content provision - A specific percentage of the product must be sourced locally

Explain Regional Integration

Implementation of a magnitude of economic and/or political steps by member states to increase their global competitiveness

Explain spatial transformations

The process of allowing efficient distribution of business activities within and among countries

List the stages of regional integration


  • Free trade area
  • customs union
  • common (or single) market
  • economic and monetary union
  • political union


List some benefits of regional integration


  • Larger pool of customers with growing incomes, similar taste and culture
  • encouraging economies of scale
  • freeing the flow of capital, labour & technology
  • increased cooperation, peace & security
  • encourages increased social welfare

Lists some drawbacks of regional integration


  • Undermines most favoured nation rule
  • Uniform laws doesn't take into account national economic, social, & cultural differences
  • eliminates jobs and increases unemployment in protected industries
  • lose national independence
  • easy of border crossing (drugs & terrorism)
  • Reduced powers of national government

Why is the EU seen as the most advanced regional integration bloc?


  • 1957 treaty of Rome established European economic community
  • 1992 became full economic union with free movement of labour among member nations
  • 1992 Euro was adopted as common currency
  • Sovereign debt crisis of some nations challenges fiscal stability

How has NAFTA affected US-Mexico bilateral trade?


  • Trade expansion through the phased elimination of all trade barriers
  • Protection of IP rights
  • Creation of regulatory bodies to address unfair trade practices, disputes, environmental protection, workers rights
  • Implementation of NAFTA rules and regulations

Why is ASEAN important, and why may Asia become the most important free trade region of this century?


  • ASEAN promotes economic growth, social development, and cultural progress
  • Promotes peace and stability with rule of law among member nations
  • RISE OF THE MIDDLE CLASS
  • ABUNDANCE OF LABOUR

What is a balance of payments?

Shows all the transactions between one country and the rest of the world for a period of time

Differentiate between the current account and the financial account

Current account shows the activities of consumers in relation to trade balance, service balance, income balance and net transfers




Financial account consists of domestically owned assets abroad, foreign-owned assets in the domestic country, and net financial derivatives

Briefly, explain the various international monetary systems


  • Gold standard: pegs currency values to the market value of gold
  • Bretton woods agreement: USD pegged to the exchange rate of gold, 43 currencies pegged to the USD
  • International Monetary Fund (IMF): Authority established to ensure the stability of international monetary system

How did the flexible exchange rate system develop?

Smithsonian Agreement - Allowed the US to devalue the dollar against other countries' currencies




Jamaica Agreement - Allowed countries to adopt different exchange rate systems including floating their currencies on world markets

Explain the theory behind valuing or devaluing currencies

Special drawing right (SDR) - A basket of currencies (USD, Euro, Yen, GBP), created by IMF to benchmark values of currencies




Clean float - monetary system with minimal government intervention




Dirty float - monetary system with varying degrees of government intervention aimed at keeping currencies between certain acceptable values

What is dollarisation

The process of using the dollar or some other foreign currency in accordance with or instead of the local currency

Differentiate between hard currency and soft currency

Hard currency - currency of countries that are industrialised (USD, Yen, Euro, GBP)




Soft currency - emerging nations' currencies that are less stable, often pegged to a hard currency

Explain the international transaction process

1. Importer obtains bank promise


2. Bank promises exporter


3. Exporter ships to the bank


4. Bank pays exporter


5. Bank delivers to importer


6. Importer pays bank


(may be more than one bank involved)

What is a letter of credit

Issued by a bank on request of importer that a certain sum will be paid to the exporter on the presentation of certain documents

Explain the purposes of a bill of lading

Issued to the exporter by the common carrier transporting the merchandise




Serves as a receipt, contract, and a document of title

Explain FOB (Free on board shipping)

Seller has fulfilled their duties when goods have passed over the ship's rail at the named port of shipment. Buyer bears all costs of damaged or lost goods from this point.

Explain CFR (Cost and Freight)

Seller must pay all costs in order to deliver the goods to the port of destination, but as soon as the goods are on the ship all costs of risk and loss transfer to the buyer

Explain CIF (Cost, Insurance, and Freight)

Same obligations as CFR, but the seller also has to procure marine insurance against the buyer's risk of loss or damage

List 4 characteristics of culture companies doing business abroad need to recognise


  • Culture is not inherited but learned
  • Culture is shared, cumulative, and transgenerational
  • Culture is adaptive and capable of change
  • Culture is patterned, change in one area impacts other aspects

Name the key elements of culture


  • Religion
  • Social Structure
  • Language
  • Education
  • Poltical Philosophy
  • Economic Philosophy

Nameand distinguish among the cultural dimensions proposed by Hofstede


  • Power distance
  • Individualism vs Collectivism
  • Masculinity vs Femininity
  • Uncertainty Avoidance
  • Time orientation (Long term vs short term)

Explain the Importance of Culture for Managingand Marketing in Overseas Markets


  • Different cultures affect attitudes towards work
  • Need for different management styles
  • Advertising campaigns must be carefully tailored to local markets
  • Culture has an impact on communication styles

How can culture become a source of competitive advantage?

Companies can exploit unique cultural traits to develop targeted products and services




Japanese toilet example

Explain totalitarianism


  • Leaders govern without people's endorsement
  • Government controls much of people's life
  • Leaders do not tolerate opposing viewpoints

Differentiate between theocratic and secular totalitarianism

theocratic is religiously driven, secular is military and bureaucratically driven

Describe democracy

Government leaders are elected directly by the wide participation of the people or their representatives

Differentiate between common law, civil law, and theocratic law

Common law is based on tradition, uses past cases




Civil law's rules and statutes constitute a legal code




Theocratic law is legal tradition based on religious teachings

What are some types of political risks?


  • Conflict and violence
  • Terrorism and kidnapping
  • Property seizure
  • Policy changes
  • Local content requirements

Name the layers of the environment


  • The organisation
  • Markets / Competitors
  • Industry
  • Macro-environment

Outline the PESTEL Framework for market entry


  • Political
  • Economic
  • Social
  • Technological
  • Environmental
  • Legal

What are porters five forces relating to market entry


  • Threat of new entrants
  • Bargaining power of buyers
  • Threat of substitutes
  • Bargaining power of suppliers

  • ALL link to Rivalry among existing firms

What are the advantages of early entry?


  • Preempt rivals and capture demand
  • Build sales volume
  • Create switching costs, tie in customers through technical support etc.

What are the advantages of late entry?


  • Able to observe what others have done
  • Higher degree of certainty
  • Less pioneering costs

What are the entry mode approaches?


  • Naive approach: use same mode everywhere
  • Pragmatic approach: using mode most appropriate for the market
  • Analytical choice: based on fit between choice of mode, market requirements and resources of firm

What are the Uppsala model's four main market entry modes?


  • Indirect and direct exporting
  • Contractual modes (franchising)
  • FDI
  • Cooperative ventures

What are the pros and cons of exporting?


  • Lower risk and lower cost, benefits the local economy, creates foreign exchange reserves, provides employment, export intensity positively correlated to GDP growth
  • BUT there are mandatory requirements (packaging & labelling), environmental requirements (i.e. local customisation), and cultural/market adaptation

What are the motives for ICV's?


  • Minimising transaction costs
  • Opportunities for organisational learning
  • Knowledge assets and key resources to be exchanged
  • Deter market entry from competitors
  • Increased resources

Outline the VRIN Framework

Value - is it valued by consumers and can it create a competitive advantage?


Rarity - Do capabilities exist that no or few competitors possess?


Imitability - Is it easy to imitate?


Non-substitutability - Is the risk of capability substitution low?

Demonstrate the international strategy framework


  • Internationalisation drivers
  • Geographic advantages
  • Market selection
  • Mode of entry

Summarise the internationalisation drivers


  • Market drivers - similar customer needs, global customers, transferable marketing
  • Cost drivers - scale economies, country-specific differences, favourable logistics
  • Competitive drivers - interdependence between countries, competitors global strategies
  • Government drivers - trade policies, technical standards, host country policies

Outline the CAGE framework


  • Cultural Distance
  • Admin and political distance
  • Geographical characteristics
  • Economic disparity

What are some regulatory issues for HRM?


  • Some countries pertain the formation of labour unions and collective bargaining
  • Employee working hours
  • Some countries open their doors for foreign workers, others have restricted it

What are the three main staffing policies?


  • Ethnocentric approach - fill key management positions with parent country nationals
  • Polycentric approach - Recruits host country nationals to manage subsidiaries in their own country
  • Geocentric approach - seek best people for the job regardless of nationality

Outline some cultural differences in appraisal systems


  • Good and bad feedback
  • Individual or group appraisal
  • Power distance considerations


What are some issues regarding expatriate compensation?


  • Host country or home country pay level?
  • What currency?




  • Equalise pay on global basis, or pay relative to each country?

Differentiate between marketing research and marketing intelligence systems

Marketing research is information collected at one particular time, MIS is information collected regularly over time

What is the international promotion mix?


  • Publicity
  • Advertising
  • Sales promotion
  • personal selling

What are some benefits of publicity?


  • Helps firms prospect for new customers

Paves way for sales call when favourable press is released



  • Third party endorsement
  • Helps sell minor products and stretches the promotional budget

What are some benefits of a sales promotion?


  • Tangible benefits for a short period of time
  • Sponsorships are increasingly important
  • Trade shows can be very popular

What are some benefits of advertising and personal selling? What is a drawback?


  • Can reach large audiences
  • Can target specific industries
  • Direct mail is most focused
  • Low cost per contact for TV
  • Personal selling has high cost per contact (con)


Outline the objectives when setting a price internationally


  • Performance objective (bottom line goals)
  • Prevention objective (keep competitors out)
  • Maintenance objective (keep status quo)
  • Survival objective

What is gray marketing and dumping?

Gray marketing is unauthorised importers selling the home countries product for less




Dumping is setting a price in a foreign market that undercuts the prices of competing local firms

Outline the operations management activities


  • Procurement (acquisition of goods)
  • Production (transformation of goods)
  • Logistics (movement of goods)
  • R&D (design of new products)

What are some advantages of global procurement?


  • - No investing money needed for making
  • Focus on production
  • Flexible allocation of orders among suppliers
  • Economies of scale
  • No need for new skills
  • Avoid business risks


What are some advantages of global production?


  • Knowledge may provide cost and efficiency advantages
  • Control of component and process quality
  • Control over component and product deliveries
  • Highly specialised production may require it
  • Secure source of supply for critical components
  • Protection of IP

What are some considerations for the location of production facilities?


  • Does the product serve everyone worldwide or does it need to be adapted?
  • How close is it to the market?
  • Proximity may affect how the quality of the product is viewed.

Name the three types of property seizure

  • Confiscation (forced transfer to government with no compensation)
  • Expropriation (forced transfer to government with compensation)
  • Nationalisation (forced transfer to the government of an entire industry)

Name the three ways to manage political risk

  • Adaptation (partnerships, insurance, localisation, development assistance)
  • Information Gathering (current employees or agencies)
  • Influence Local Politics (lobbying, corruption)

What are the 4 forms of political risks?

  • Political upheaval
  • Forced divestment
  • unwelcome regulation
  • Interference with operations

What two frameworks are usually used in conjunction when selecting a market?

PEST(EL) & SWOT Analysis