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34 Cards in this Set

  • Front
  • Back

Give 3 examples of employable skills.

Math


Oral/written


Time management

Give 3 examples of entrepreneurial skills.

Financial planning


Negotiating


People management

Name 3 common legal forms.

1. Sole proprietorship


2. General partnerships


3. Corporation

What is sole proprietorship?

Only one person owns the business, the owner and the business are one and the same (affects liability and taxes). If a sole proprietor died, the business is technically finished.

What are some pros and cons of sole proprietorship?

Pros:


Easy to set up, nothing super complicated.




Cons:


Owner of business has unlimited liability.



Definition of general partnership.

2+ people who go into business as partners and have the right to manage the company. This does not mean there is an equal split in ownership.

Pros and cons of general partnership.

Pros:


Just like a sole proprietor, company is tacked onto your income tax.




Cons:


Each partner has 100% responsibility for debs of business.

Definition of corporation.

Has nothing to do with the size of the business, but has everything to do with the fact that it exists as a separate entity from the individual.

Pros and cons of owning a corporation.

Pros:


Liability is only limited to the company, can't come after personal assets


Access to equity financing




Cons:


Double taxation


More $$ to set up

What are the 3 less common legal forms?

Limited partnership


Limited Liability Partnership


Worker co-operatives

Define limited partnership.

Even more expensive than a corporation, comprised of 1+ people with limited liability.

Define limited liability partnership.

Self governing firms (such as law firms) that allow them to have limited liability permitting that they can get insurance to cover all levels of liability.

Pros and cons of LLP.

Pros:


Protects everyone in the business from being liable for everyone else in the business.




Cons:


Does not protect you from your own wrongdoing.



Define worker cooperatives.

Employees are shareholders that have limited liability for the business.

Factors in choosing the right legal form of business.

1. Initial cost


2. Liability


3. Tax considerations


4. The image the entrepreneur wishes to project


5. The number of investors and their financial circumstances

Business types.

Manufacturing


Wholesale


Retail


Service.

Why do we need a business plan?

It increase chances of survival, formal business lenders want to see that you have a plan, writing the plan is more important than the finished plan.

Most businesses don't make it past ____ years.



5.



What 3 questions need to be answered to find your company's vision?

1. What are you passionate about?


2. What problem are you solving?


3. What makes your company different?

You should be at least ____x better than the status quo.

10x.

What are some rules in choosing a good name?

Stay close to the top of the alphabet.


Avoid numbers.


Has verb potential.


Sounds different from competitors.


Sounds logical.


No trends, fads.

Weave a MAT - what does MAT stand for?

Milestones


Assumptions


Tasks

Who should be your ideal customer?

The very specific group of customers who will benefit most from what you are doing.

Lululemon's ideal customer is named Ocean, in her early thirties, does yoga 2x a week, likes to run and makes $100,000. What is this an example of?

A muse.

True or false: every customer has to fit the bill of the company's muse.

False.

What is market potential?

How much money a group of potential customers will spend on a product/service.

Where can you get info about market potential?

StatsCanada


Industry Canada SME Benchmarking


Government Ministries


Municipal Government


Canada Business


Trade publications/journals

What is a socially optimal solution?

A good location that optimizes the number of steps customers have to travel.

What is a nash equilibrium?

When you can't improve your position because you're at an equilibrium with competitors.

What do you need to consider when choosing a site for your business?

1. Traffic


2. Visibility


3. Parking


4. Neighbouring businesses

What are indirect competitors?

Not same primary business, but an alternative way for customers to buy that service.

What are direct competitors?

Similar sized business, similar location and similar offering to a similar customer base.

What are different types of loss prevention?

Pilfering


Shoplifting


Embezzlement


Burglary


Robbery


Fraud

What are different types of intellectual property?

Patent


Copyright


Trademark


Industrial design