Film 101D

Front 1

John Reith

Back 1

Leader of BBC from 1922-38
Wanted standardization + social control
Gentile hopes

Front 2

ITV

Back 2

Independent TV
1st to compete w/BBC
commercial public service network in UK launched in 1955

Front 3

Mahatma Gandhi

Back 3

leads reform/independence movement in India in 1920s

Front 4

All India Radio

Back 4

radio broadcaster in India, one of the largest radio broadcasters in the world
endorsed by Lionel Fieldon, AIR, slow at first
narrow view of Indian culture
WWII justified sponsorship of AIR

Front 5

Radio Ceylon

Back 5

oldest radio station in Asia, in Sri Lanks
light music
commercial and popular

Front 6

Emilio Azcárraga Vidaurreta

Back 6

was big in broadcasting, radio in Mexico XEW, televisa station, Mexico city’s 2nd oldest tv station
Most powerful figure in radio history
distributer for RCA and manager of local radio station

Front 7

PRI (Partido Revolucionario Institucional)

Back 7

Mexican political party, part of socialist international
Development of an authoritarian state

Front 8

Lázaro Cárdenas

Back 8

president of Mexico from 1934-40
Exiled the former president and began reformist political projects
Redistribution of land to peasant farming co-ops
Encouraged work unions and political organization
Reorganized PNR

Front 9

National Hour

Back 9

one-hour weekly program broadcast through XEDP
every station that technically was capable of rebroadcasting it was required to do so
designed as propaganda

Front 10

Ranchera music

Back 10

genre of traditional Mexican music, reached commercial success in the 1930s
Idealizes 19th century countryside

Front 11

Televisa

Back 11

Mexican television network, 3 tv stations, owned by Azcarraga family
Mexican multimedia mass media company founded in 1950. Largest in the Spanish speaking world.

Front 12

Univision

Back 12

Spanish language tv network in the US, largest Spanish speaking audience in the world

Front 13

Joseph McCarthy

Back 13

an American politician and fierce anti-communist, became a major face for the ploy to get rid of them
Hunt for reds in entertainment industry, House of Un-American Activities Committee,

Front 14

HUAC

Back 14

to catch communists, an investigative committee of the us house of reps
Investigative committee of the US house of reps in 1938 to investigate people with communist ties

Front 15

Red Channels

Back 15

a US tract published at the height of the red scare
Report of communist influence on radio and television, published at height of red scare

Front 16

FCC Blue Book

Back 16

a report by the FCC reminding broadcasters of their commitment to public service

Front 17

FCC Freeze

Back 17

Four year freeze because of interference problems.
108 licences granted before freeze.
Duopoly between NBC and CBS ensues while ABC is limited to big city suburban audiences

Front 18

Dumont

Back 18

pioneer commercial TV networks, rivaling with ABC, NBC, and CBS
forced to go to a UHF channel when it was not profitable. Ceased broadcasting in 1956

Front 19

Milton Berle

Back 19

American actor, comedian, first major TV star on Texaco Star Theater

Front 20

Burns and Allen

Back 20

Transferred from Vaudeville to radio to TV, Burns and Allen Show 1950-1958
Series was done on film starting in 52, then syndicated.

Front 21

Kinescope

Back 21

recording of a TV program made by filming the picture from a video monitor
Could later be syndicated
Allowed archiving for reruns and syndication

Front 22

Telefilm

Back 22

cameras instead of live feed.
More cost effective and had syndication potential.

Front 23

Videotape

Back 23

exactly what it sounds like, used in TV

Front 24

Syndication

Back 24

the sale of the right to broadcast shows by multiple stations without going through a broadcast network

Front 25

Elastic pricing

Back 25

flexible pricing for international telefilm broadcasting

Front 26

Desi Arnaz

Back 26

Husband of Lucille Ball, costar and business manager.
president of Desilu

Front 27

Lucille Ball

Back 27

Actress, wife of Desi Arnaz, part of Desilu -- became President after Arnaz

Front 28

Desilu

Back 28

Desilu continued to grow to compete with Major Hollywood studios, they purchased RKO for their production facilities
Used defect financing

Front 29

Anthology drama

Back 29

Type of television show in which each week was a different story with different characters.

Front 30

Fred Coe

Back 30

NBC producer and director
Philco Television Playhouse

Front 31

Rod Serling

Back 31

Anthology Drama writer; known for writing prolifically
Creator/writer/director Twilight Zone

Front 32

Suburban sitcom

Back 32

Conventions - patriarchal nuclear family, mother as mediator, small problems with weekly resolution, aspirational setting

ex: Leave it to Beaver, Father Knows Best

Front 33

Mass society

Back 33

prosperity and bureaucracy have weakened traditional social ties -- possess a mass culture and large-scale

Front 34

Distracted viewing

Back 34

How sponsors and broadcaster thought the daytime market was consuming programming;

EX: having the TV on while housewives have the TV on

Soaps and Segmented Variety Show

Front 35

Primetime

Back 35

8 - 11pm - most profitable and competitive

Front 36

Dayparts

Back 36

the process of separating the TV schedule, tailoring for what audiences are watching at the time

Front 37

Magazine advertising

Back 37

What we have now: networks control content and sell advertising spots

no interweaving; content and ads separate

networks have more control/advertisers spread the risk

Front 38

Pat Weaver

Back 38

American radio advertising exec, became president of NBC in 1953 til 1955

Town Hall Tonight, Today, Tonight

Created mag. advertising

Front 39

A.C. Nielsen

Back 39

monopoly over collecting ratings used Audimeters

Front 40

Overnights

Back 40

Nielsen employed Audimeters with telephone links - they didn’t have to wait for people to mail in what they watched,

Front 41

Sweeps

Back 41

4 week samples during sweeps: November, February, May and July

Front 42

Program Analyzer

Back 42

Records audience reactions; like a pilot
whether or not networks would pick up a show

Front 43

Alan Freed

Back 43

Payola man. His career ended when he was discovered to have accepted Payola. Conflict of interest,

Front 44

Payola

Back 44

the illegal payment by record companies to play songs on the radio as regular programming

Front 45

Format radio

Back 45

musical segregation: Pop, Motown, Rock &Roll, R&B, Country, Top 40, etc.--divides farther

Front 46

Charles Van Doren

Back 46

involved in the quiz show scandal

Front 47

Quiz Show Scandal

Back 47

The show 21 got Van Doren and Stempel as contestants
Manipulated them to make the audience believe that they were nervous, unsure, etc.

Front 48

Frank Stanton

Back 48

president of CBS from 1946-71
Promised that the deception because of the quiz show scandals would never happen again

Front 49

LCD programming

Back 49

Least Common Denominator--radio networks wanted to appeal to the widest audience;

Front 50

Vertical integration

Back 50

when a company owns all processes of production

Front 51

Newton Minow

Back 51

chairman of FCC during JFK, referred to TV as “vast wasteland"

encouraged growth of network news and documentary.

Front 52

See It Now

Back 52

documentary series broadcast by CBS created by Edward Murrow

American newsmagazine and documentary series broadcast by CBS from 1951 to 1958.

Front 53

Yanki! No

Back 53

an ABC doc showing anti-american sentiments in Cuba and latin America

Front 54

Telstar

Back 54

Communication satellite launched in 1962 to relay television pictures, phone calls, fax images
Led to "global village"