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11 Cards in this Set
- Front
- Back
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RCA
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radio corporation of america. formed to take over the wireless telegraph business
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KDKA
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pittsburgh used to send programming to whoever was tuning in.
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Radio Group
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GE, Westinghouse, RCA
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Telephone Group
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AT&T, Western Electric
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Cross Lescensing/patent-pooling
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cooperation between companies to share their inventions that they had patened
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Sustaining Programs
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paid for by the broadcaster, put on air to attract people to the station
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Toll Broadcasting
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1922 buying airtime to promote a product
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Chain Broadcasting
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stations joined toghter electronically by long distance telephone lines, same programming on dif. stations
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NBC; NBC Red/Blue
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1926 RCA formed national broadcasting company (NBC) to produce programming soley for broadcasting. radio group got telephone groups stations. nbc blue-original nbc programming on new stations. nbc red- new programming on new stations
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CBS
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independent stations set up their own chain in association with columbia phonographs, they backed out, william paley bought it kept name. CBS
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Radio Act of 1912
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required all amercian ships to have radio communications and radio operator on board. point to point radio telegraph communication
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