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20 Cards in this Set
- Front
- Back
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The objective of the product decision is to develop and implement a product strategy that meets the demands of the marketplace with a competitive advantage. TrueFalse |
True |
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In the maturity stage of the product life cycle, operations managers will be particularly concerned with adding capacity or enhancing existing capacity to accommodate the increase in product demand. TrueFalse |
False |
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3M's goal is to produce 30% of its profit from products introduced in the last 4 years. TrueFalse |
True |
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In which stage of the product life cycle should product strategy focus on process modifications as the product is being "fine-tuned" for the market? introduction growth maturity decline incubation |
Introduction |
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The analysis tool that lists products in descending order of their individual dollar contribution to the firm is: decision tree analysis. Pareto analysis. breakeven analysis. product-by-value analysis. product life cycle analysis. |
product-by-value analysis. |
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What percentage of sales from new products is indicative of industry leaders? 50% 7.5% 10 to 15% above 75% 20 to 25% |
50% |
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Which of the following is true regarding value engineering? Value engineering occurs only after the product is selected and designed. Value engineering creates fragile design. Value engineering is oriented toward improvement of design. Value engineering occurs during production when it is clear the product is a success. Value engineering can save substantial amounts of product cost, but quality suffers. |
Value engineering is oriented toward improvement of design. |
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Reducing the complexity of a product and improving a product's maintainability are activities of: product lifecycle management (PLM). product-by-value analysis. manufacturability and value engineering. organizing for product development. design for destruction (DFD). |
manufacturability and value engineering |
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Quality function deployment (QFD): determines what will satisfy the customer. translates customer desires into the target design. is used early in the design process. is used to determine where to deploy quality efforts. All of these |
All of these |
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A graphic technique for defining the relationship between customer desires and product (or service) is: product lifecycle management. the house of quality. the moment of truth. the assembly drawing. modular design. |
The house of quality |
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Robust design ensures that small variations in production or assembly do not adversely affect the product. TrueFalse |
True |
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Which of the following is TRUE concerning advantages of CAD? It provides accurate information flows to other departments. Most product costs are determined at the design stage. Design options are easier to review before final commitments are made. Virtually all products have their development cycle shortened. All of these are true. |
All of these are true. |
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Which of the following product development strategies has the highest product development risk? acquiring the developer alliances joint ventures new internally developed products purchasing technology |
new internally developed products |
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An engineering drawing shows the: dimensions, tolerances, materials, and finishes of a component. dimensions, tolerances, cost, and sales or use volume of a component. materials, finishes, machining operations, and dimensions of a component. cost, materials, tolerances, and lead-time for a component. cost, dimensions, and machining operations for a component. |
dimensions, tolerances, materials, and finishes of a component. |
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A route sheet provides a(n): exploded view of the product.instruction to make a given quantity of a particular item. schematic showing how the product is assembled. sequence of operations necessary to produce the component. set of detailed instructions about how to perform a task. |
sequence of operations necessary to produce the component. |
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An assembly chart: shows graphically how the product is assembled. shows an exploded view of the product.lists the operations, including assembly and inspection, necessary to produce the component with the material specified in the bill of material. provides detailed instructions on how to perform a given task. describes the dimensions and finish of each component. |
shows graphically how the product is assembled. |
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The customer may participate in the design of, and in the delivery of, services. TrueFalse |
True |
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Which of the following is NOT a service design technique used to increase service efficiency? increase customer interaction delay customization automation modularization limit the options |
increase customer interaction |
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According to PCN analysis, which process region includes process steps in which one participant is acting on another participant's resources, such as their information, materials, or technologies? independent processing surrogate interaction direct interaction resource processing process domain interaction |
surrogate interaction |
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Payoffs, alternatives, and expected monetary values are terms associated with: virtual reality. product life-cycle management. quality function deployment. decision trees. make-or-buy analysis. |
decision trees |
