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Nazi propaganda
Joseph Goebbels was in charge of Nazi propaganda. He used the latest technology - film, loudspeakers and slide shows. In 1932, Hitler travelled around Germany by plane so that he could talk to as many people as possible. Mass rallies made people feel proud to be German and added a sense of order and discipline. Posters were used effectively to spread nazi ideas
Local organisations
By 1929 Nazis had well over 100,000 members, and local parties all over Germany. They were well organised.
Local leaders ran public meetings. The Nazi Party provided carefully trained speakers.
- Local parties helped the unemployed by providing soup kitchens and shelters or recruiting them into the local SA.
Weak opposition
2 natural opponents to the Nazis: the Social Democrats (largest party) and the Communists.
- Neither party took the Nazis seriously and were more concerned with battling each other
- Voters did not trust the Social Democrats because they didn't seem to know what to do
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