term1 Definition1term2 Definition2term3 Definition3
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Possible causes of decreased profits
1) Declining revenues
2) Rising costs
3) Declining revenues and rising costsI
Most important step in profitability case
Segment revenues and costs! Even if they've remained constant
Catagorizing Costs
1. One-off/Investment Costs
2. Recurring Costs
a. Fixed Costs
b. Variable Costs
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