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36 Cards in this Set

  • Front
  • Back
A First Definition of Organizational Communications
Organizational Communication is the interaction required to direct individuals or a group toward a set of common goals.
If an organization has defined an effective way of internal communication, would it also fit for other organizations?
No and No
The Definition of Effective Communication Constantly Changes because...
Effective communication varies by:
a.) company or industry
b.) people involved
c.) the culture

It must be flexible and dynamic

It has to be "situated" (must fit) and "perishable" (must go) to be effective

*Forget things to learn things
Globalization
Positive changes:

Companies can more easily access new markets, with products and investments

Worldwide innovations (international know-how, standards, regulations)
Most Critical Discussed Issue of Globalization
The Worldwide Competition about the lowest possible labor costs.

PROS:
a.) Companies from developed countries (Europe, USA, Japan) can remain competitive
b.)Help for economies of less developed countries
c.) New International; Customers

CONS:
a.) Plant closings
b.)Widespread layoffs
c.)Questionable labor practices (Underpayment, pressure)
Multicultural Management
The management of customers, suppliers, and employees from and in different countries/cultures

Advancement communication skills are necessary (different languages, cultures)

Knowledge of the market, regulations, governments

Examples: McDonalds India Burger, Paris Disney World Wine
Multicultural Management
What do you need to know if you want to invest in a foreign country to build a new factory/business overseas?

What do you need to know about the people in that country?

What do you need to know about the government, law, or geographical facts?
Communication Technology made Global Markets and today's economy possible:
-Computerized communication networks allow companies for worldwide coordination; production, orders, schedule work, recruit employees, and market their services

-Communication networks are often called a companies "digital nervous system"

-"The office of the future has no office" AT&T

Study Question: Will your future job be located at an official company office or will you work from home? Pros/Cons?
Turbulent Environments
The environment of an organization includes:
-Customers
-Competitors
-Suppliers
-Relevant Governments
-Natural Environment
It is a very complex and fast changing environment

Companies are in constant fear of unexpected events
The new "Social Contract" between organizations and employees
The loyalty and trust between employers and employees has been greatly tarnished i.e. executive misconduct, big layoffs

Staying with one company for decades is no longer the norm

Employees can no longer expect to climb a predictable corporate ladder
The New Focus of Employees
Balance between work/family

Meaningful Job

Participation in decision making

Always searching for a better job!
Important Assumptions of the Info-Transfer Approach
Senders insert all relevant thoughts and feelings into words

Words are able to transfer all of these thoughts and feelings

Receivers extract the thoughts/feelings from the words
Important Assumptions of the Transactional-Process Approach
The meaning of the message is not in the words but in the people

The focus of the message depends on how the receive constructs the meaning of the message

Miscommunication should be expected - it is the norm

The effectiveness of communication is measured by successful creation of shared meaning which implies consensus
Important Assumptions of the Balance of Creativity and Constraint Approach
It reflects historical constraints of prior context (What have we learned from the past?)

It represents individuals' attempt to do something new and creative (How can we use our experience to create new things?)
The 3 Primary Elements Of Communication Relationships
The Self
The Other
Context
The Self
-Consists of 2 parts:
There is the creative, unpredictable part of a person (The I)
There is the socially constrained, consistent part of a person (The Me)

The self is a function of our communication and interaction with others
The Other
Constructed in relation to our conception of self
-Are others different or similar to me, are the likable or not, are they good or bad?
The Context
Individuals always communicate in context

There can be no meaning without context

Context refers to where communication occurs and the interpretive framework
Why is it important to promote "Dialogue" within Organizations?
Each individual should have a chance to speak and be heard

Different views can be taken into consideration

Dialogue can transform organizations into energetic and dynamic workplaces by:
-increasing employee satisfaction, commitment
-reducing turnover rates
-promoting greater innovation and flexibility
The Hawthorne Effect
Increased attention given to workers by managers and others raises productivity.
-Increased eagerness for good performance even under poor work conditions

The researchers found that informal group norms can have positive effect on productivity
-Poor work conditions can be compensated when group cooperation increases (At least to some extent)
Primary Goal and Ideology of the Human Relations Approach
Hierarchy and task specialization do not consider the developmental needs of healthy adults

People are human beings and not machines

Organizations should focus on well being of employees
The Human Relations Approach Continued
Upward communication is as important as top-down communication

Companies can benefit from employees' perceptions, world views, and ideas as the base of innovation

The total organizational climate (culture) is critical for organizational success.

Employee participation is the key for organizational success
Know Abraham Maslow's Hierarchy of Needs
...
Know Perspectives Table
...
Know Maslow's Hierarchy of Needs
In Notes
Know Early Perspectives Table
In Notes
The Classical Management Approach Includes...
1.) Hierarchy
2.)Scientific Management
3.)Fayol's Classical Management
4.)Bureaucracy
The Theory of Scientific Management
-Emerged in the early 1900's

-Frederick Taylor assed the management is a true science: management is resting on clearly defined laws, rules, and principals

-Time and motion studies were designed to improve organizational efficiency (the clock became the authority)

- WOrk was transformed by the division of labor of great complexity into small parts for unskilled workers

-A clear hierarchal structure of command was seen as most important
Basic Assumptions of the Scientific Method Approach
-If humans function as components or part of a machine

-Managers think - workers work

Critics argue that Scientific Management:
-Is only useful in straightforward task environments that do not require any flexibility/adaptation

-Puts pressure on workers by constantly raising production levels to improve efficiency

-Doesn't allow workers to understand whole working processes
Fayol's Classical Management
-Henry Fayol, a French Industrialist, developed his influential theory of "classical management" around the same time scientific management emerged

-Fayol is best known for establishing the five elements of classical management:
1.) Planning
2.) Organizing
3.) Commanding (Goal Setting)
4.) Coordinating
5.) Controlling (Evaluating)
Bureaucracy
The Model of Bureaucracy emerged in a time of harsh working conditions (early 1900s):

-Work security did not exist (work accidents on daily basis)
-Young children worked long hours on meager wages
-Workers were hired/fired for reasons that had to do with race, religion, gender, attitude and relationship towards boss

This arbitrary method of dealing with employees was called particularism

Particularism presented an ideology Conflict in the US:
-Democracy vs. Arbitrary authorities at work
Systems Theory sees the total Enterprise
Organizational effectiveness depends on the coordination of the whole system
Organizations and Biological Systems
Similarities
-Similar effects can be found in organizations structured in departments and work groups as social systems
-Each group or department depends on others
-There are many interdependencies between org. members, work tasks, goals and decisions
Advantages of modeling organizations after living systems?
Living systems are far more adaptive to changing environments than are closed systems such as machines.
-An org. must be able to change its structure or the product if a market demands it
-Employees must be able to change existing work processes and to learn new ones

-High adaptability is one of the biggest, competitive advantages of a company
Senge and Weick
-Developed new theories, based on systems theory, that are more compatible with organizational communication

-Senge distinguishes between "learning organizations" and those that have learning disabilities or a lack of understanding about how they function as systems
Karl Weick's Sense-Making Model
-Weick's model offers an explanation of how people behave in complex systems such as organizational environments

-To do business means to make sense of the things that happen around us

-Although people in organizations think they plan first and act according to the plan, the model suggests the opposite:
-People act first, and later examine their actions in an attempt to explain them: "How can I know what I think until I see what I say?"

Sense making is retrospective

Many business decisions in complex environments carry a risk because they are not completely understood when they are made