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10 Cards in this Set

  • Front
  • Back
Franciscus Cornelius Donders did what?
Subtraction Method: used human reaction time to infer differences in cognitive processing

ex: Stroop test with the colors and color words written
Classical Conditioning
A method to study learning which is based on the idea that behavior change results from external events
(rewards, punishment).

IVAN PAVLOV
What is an experiment having to do with Fear Conditioning?
The rat and the light bulb and John Watson's Little Albert
B. F. Skinner: Opperant Conditioning
-adds reinforcement or punishment to increase or decrease likelihood of behavior
Positive Reinforcement and Positive Punishment?
Giving a job well done and Stroking cat the way the cat doesn't like and it bites you.
Negative Reinforcement and Negative Punishment?
Blasting car horn because car isn't moving and Child talking back and losing privelages
What does Behaviorism emphasize
De-emphasized the need to understand learners' mental processes, instead concentrating on the relationships between environmental stimuli and learners’ responses
Cognitive Revolution started by whom?
Naom Chomsky
Who is George Miller?
Short term memory capacity

"The magical number seven, plus or minus two”
Donald Broadbent?
Limited capacity, filterning, serial processing

“Perception and
Communication”