Reading...
Play button
Play button
Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
10 Cards in this Set
- Front
- Back
- 3rd side (hint)
|
What is Starbucks Coffee Trading Company and where is it located?
|
Starbuck's global green coffee purchasing organization
Lausanne, Switzerland |
SCTD
|
|
|
What percentage of the world's coffee supply does Starbucks purchase?
|
2%
|
|
|
|
What are the two (2) dominant coffee species in the world?
|
Arabica and Robusta
|
|
|
|
Which type of coffee does Starbucks buy?
|
Arabica
|
|
|
|
What percentage of the world's coffee production is Arabica?
|
70%
|
|
|
|
What are the three (3) growing regions?
|
Latin America, Africa/Arabica, and Asia Pacific
|
|
|
|
Where does coffee grow?
|
Between the tropics of Cancer and Capricorn
|
The coffee belt
|
|
|
What is considered the 'birthplace' of coffee?
|
Ethiopia
|
|
|
|
Starbuck's Mission Statement?
|
To establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles as we grow.
|
|
|
|
Starbuck's Guiding Principles?
|
1. Provide a great work environment and treat each other with respect and dignity.
2. Embrace diversity as an essential component in the way we do business. 3. Apply the highest standards of excellence to the purchasing, roasting and fresh delivery of our coffee. 4. Develop enthusiastically satisfied customers all the time. 5. Contribute positively to our communities and our environment. 6. Recognize that profitability is essential to our future success. |
Six Guiding Principles help us measure the appropriateness of our decisions
|
