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9 Cards in this Set
- Front
- Back
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Magic Bullet Theory
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Everybody has a different behavior when it comes to Media
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A study done by the FTC (Federal Trade Commission):
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in 1979 that concluded that the average child see 20,000 commercials a year
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Television in the lives of our children
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reported that children were exposed to TV more than any other mass medium
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Direct correlation between what?
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TV violence and aggressive behavior
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"V" chip
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in 1993 the v-chip technology was passed by congress to allow parents to block violent programs
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The Telecommunications Act
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1996 - established a ratings code for TV content
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1960
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John F Kennedy's debate with Richard Nixon was the first televised debate
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Political expenditures
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on TV advertising have skyrocketed from less than $2 million in 1972 to more than 1.6 million
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2004
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presidential election was the first national election in which the internet played a significant role
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