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10 Cards in this Set

  • Front
  • Back
negative campaign advertising
type of advertising that focuses on negative features of the opponent
attack ads
a type of negative advertising which attack the character of a candidate's opponent
issue ads
a type of negative advertising that emphasize the flaws in an opposing candidate's position on important political issues
managed news coveraged
skillfull manipulation of the media to increase the quantity and quality of news coverage
sound bite
a comment lasting a few seconds that captures a thought and has an immediate impact on viewers but gives little or no relevant information
talk radio
talk shows broadcasting over the radio
a system connecting more than 150 million computers and 80 thousand networks around the world
World Wide Web
the leading information retrieval service of the Internet
cyber strike
a strike organized in cyberspace, using the internet
electronic democracy
in which the entire voting population, via online voting forums, can vote on important political issues as they arise