• Shuffle
    Toggle On
    Toggle Off
  • Alphabetize
    Toggle On
    Toggle Off
  • Front First
    Toggle On
    Toggle Off
  • Both Sides
    Toggle On
    Toggle Off
  • Read
    Toggle On
    Toggle Off
Reading...
Front

Card Range To Study

through

image

Play button

image

Play button

image

Progress

1/5

Click to flip

Use LEFT and RIGHT arrow keys to navigate between flashcards;

Use UP and DOWN arrow keys to flip the card;

H to show hint;

A reads text to speech;

5 Cards in this Set

  • Front
  • Back
What is the definition of MARKETING
o The activity, set of instructions, and processes for creating, communicating, delivering, and enhancing offerings that have value for customers, clients, partners, and society at large
What is the definition of VALUE
Relative comparison of a product’s benefits vs. its costs
What is the definition of UTILITY
Ability of a product to satisfy a human want or need
What is the definition of CONSUMER GOODS
Physical products purchased by consumers for personal use
What is the definition of INDUSTRIAL GOODS
Physical products purchased by companies to produce other products