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15 Cards in this Set

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  • Back
diversity
blending individuals of different genders, ethnic backgrounds, cultures, religions, ages, and physical and mental abilities to enrich a firm's chances of success
vision
perception of marketplace needs and the methods an organization can sue to satisfy them
critical thinking
ability to analyze and assess information to pinpoint problems or opportunities
creativity
capacity to develop novel solutions to perceived organizational problems
business ethics
standards of conduct and moral values involving right and wrong actions arising in the work environment
social responsibility
business acceptance of the obligation to consider societal well-being, consumer satisfaction, and profit of equal value in evaluating the firm's performance
business ethics
standards of conduct and moral values involving right and wrong actions arising in the work environment.
conflict of interest
situation in which a business decision may be influenced by the potential for personal gain.
whistleblowing
employee's disclosure to government authorities or the media of illegal, immoral, or unethical practices committed by an organization.
code of conduct
formal statement that defines how the organization expects and requires employees to solve ethical issues.
social responsibility
business acceptance of the obligation to consider societal well-being, consumer satisfaction, and profit of equal value in evaluating the firm's performance.
recycling
reprocessing of used materials for reuse.
green marketing
marketing strategy that promotes environmentally safe products and production methods.
corporate philanthropy
act of an organization giving something back to the communities in which it earns profits.
consumerism
public demand that a business consider the wants and needs of its customers in making decisions.