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13 Cards in this Set

  • Front
  • Back
What are the levels of abstraction for data
-Information
-Knowledge
-Intelligence
What are some problems with decisions based on data by humans
- Intuition is prone to errors
- Illusion of memory
- Illusion of knowledge
What technologies are associated with business intelligence?
o Data management
o Reporting – report generation
o Intelligence – automatic generation of insights
What are challenges of Business Intelligence
- Does not form a closed loop in it's generation of insights
A. Lack of timeliness
B. Lack of actionable process
What is the difference between BA and BI
BA provides system generated intelligence based on automated data analysis (i.e. closes the loop)
What are the foundation levels of business intelligence
- Standard Reports
- Ad hoc reports
- Query drill down
- Alerts
What are the core BA levels of analytics
Statistical analysis
Forecasting
Predictive modeling
Optimization
What are the two approaches to BA solution design? What is the best practice?
- top-down – based on user requirements
- bottom-up – based on source system structures

- best practice: do both. start with top-down and source bottom-up
What are two computational issues during implementation of BA
- High performance analytics (HPA)
 Speeding up the modeling stage
 Associated with Big Data (data existing beyond databases)
- Real time
 Ability to score data in a near instantaneous manner
What is the focus of data mining?
Automatically recognizing complex patterns from data
What is the process and challenge of data mining
- Learning from a finite set of sample data
- Generalizing/producing useful output on new cases
What are the two major types of learning approaches for data mining?
- Supervised learning
- Unsupervised learning
That are the 3 types of supervised learning in data mining?
o training data : to train the algorithm (model)
o validation data : to validate the model after being trained
o test data : used to evaluate final model's performance