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19 Cards in this Set

  • Front
  • Back

Define duration, encoding and capacity in the context of memory

Encoding = How information is learnt and stored


Capacity = How much information can be stored in a specific store (E.g LTM store)


Duration = How long the information stored can stay stored without decaying

Which psychologist did research into iconic memory in 1960?

Sperling (Used 3x4 grids to make people remember when he showed it for a split second) (On average the amount remembered was 4)

If visual memory is know as iconic then what is auditory and touch known as?

Auditory = Echoic


Touch = Haptic

What type of encoding happens in the LTM and the STM

STM encoding = Acoustic (How things sound)


LTM encoding = Semantic (What things mean)

Which famous psychologist found the types of encoding for both LTM and STM in 1966?

Baddeley

What did Peterson and Peterson estimate the duration of the STM to be in 1959?

18 seconds

What are the duration and the capacity of the LTM?

Duration = Any thing up to a life time


Capacity = Potentially infinite

What are the 3 types of LTM according to Tulving in 1979?

Procedural, Episodic and Semantic

Which of the LTM types can be defined as declarative and explicit?

Semantic and Episodic

What 2 key things about memory did Glanzer and Cunitz discover in 1966?

Primacy and Recency

What are the 4 main parts of the Working Model of Memory?

What part of the Multi-store model of memory does the Working Model of Memory represent?

The STM store

What did Baddeley come up with in 1975?




Hint: Its to do with word length

The Word Length effect

In Interference Theory what are the 2 types of Interference

Pro-active and Retro-active Interference

What are the 3 main parts of the Eye witness Testimony?

- Misleading information


- Leading questions


- Post event discussion

What does Yerkes-Dodson Law state?


That medium anxiety levels are better for recalling information

In the Multi-Store Model of Memory where does information from environment first go?

The Sensory Register

What are the 2 types of rehearsal called in the Multi-Store Model of Memory?

Prolonged Rehearsal and Maintenance Rehearsal

Give a negative point towards the Multi-Store Model of Memory

- Its Reductionist


- Little Empirical Evidence