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16 Cards in this Set

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  • Back

acknowledge method


AKA Pass-up Method.

Simply let the buyer talk, acknowledge that you heard the concern, pause, and then move on to another topic.

boomerang method


AKA Revisit Method.

The salesperson turns the objection into a reason for buying the product or service.

compensation method


AKA superior benefit method

Buyers object to the salesperson product because it is less than perfect. The wise salesmen will admit that such objections are valid and then proceed to show any advantages

direct denial

the salesperson makes a relatively strong statement to indicate the error the prospect has made

excuses

are concerns expressed by the buyer that mask the buyer's true objections

feel-felt-found method


AKA Referral Method

the salesperson goes on to relate that others actually found their initial opinions to be unfounded after they tried the product.

forestall

To prevent by doing something ahead of time

friendly silent questioning store (FSQS)

This can include verbal or nonverbal probing. It encourages buyers to elaborate or explain more fully what their concerns are

indirect denial method

the salesperson denies the objection but attempts to soften the response

Listen


Acknowledge


Assess (the validity of the objection)


Respond


Confirm (that the objection has been answered)



LAARC method

objection

it is a concern or a question raised by the buyer

pioneer selling

selling a new and different product, service, idea

postpone method

the salesperson would ask permission to answer the question at a later time

probing method

Help the prospect clarify concerns and to make sure they understand the objection

turnover (TO)

the account given to a different salesperson

third-party- testimony method

If a letter is not available, the salesperson might be able to supply the name and phone number of the third party. The salesperson should always secure the third party's permission first.