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9 Cards in this Set
- Front
- Back
baby boomers |
are people born during the demographic Post–World War II |
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business traveler |
done in the course of business or work, other than the daily commuting between home and workplace. |
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culture |
the arts and other manifestations of human intellectual achievement regarded collectively. |
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demographics |
statistical data relating to the population and particular groups within it. |
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discretionary income |
income remaining after deduction of taxes, other mandatory charges, and expenditure on necessary items. |
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extrinsic |
not part of the essential nature of someone or something; coming or operating from outside. |
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intrinsic |
belonging naturally; essential. |
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leisure travel |
Tourism is travel for recreational, leisure, or business purposes. |
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target market
|
a particular group of consumers at which a product or service is aimed. |