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10 Cards in this Set
- Front
- Back
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attitudes of availability
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curiosity, willingness to be surprised, adequate knowledge, appreciation of multiple perspectives
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the law of instrument
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theorists base everything off one theory
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james careys discussion on newspaper
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transmission-spreading news and knowledge
ritual-drama |
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transmission view
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messages are transmitted and distributed in space for the control of distance and people
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ritual view
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directed toward the maintenance of society in time
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schon's reflection in action
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based on willingness to engage in an ongoing process of practical research from moment to moment rather than relying on techniques--pay attention to things hold and ignore what is out of our box
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shannon and weaver model
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technical, semantic, effectiveness
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god of mercury
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linear view of communication--takes peoples thoughts and puts them in other peoples heads--words sent from senders to recievers
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cycle for developing a theory
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paradigm-anamoly-scientific revolution-new paradigm
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criteria used to evaluate a theory
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put theory through cycle, is it widely accepted? how it is organized? does it make sense? does it have high predictiveness?
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