Swot Analysis Of Xbox

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OVERVIEW OF Xbox:
Along with the invention of visual media, giant players of the industry started to realize the potential of video gaming market. The first generation video games released in the 1960s and later several new generations of gaming consoles came back-to-back with advanced features. World-famous Washington based software-giant Microsoft created an all-new video gaming brand 'Xbox' in 2001 as its first step to conquering the gaming market. Since the release, it went through a tough competition with other players like Sony's PlayStation and Nintendo's Game Cube and came off with flying colors. The nomenclature of Xbox originated from a special multimedia API 'DirectX' developed by Microsoft. Right from the first day, Microsoft has
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This second console of Xbox series was contemporary with Sony's PlayStation3 and Nintendo's Wii. The device is equipped with 3.2 GHz PowerPC Tri-core Xenon processor and a 512 MB DDR3 RAM working at 700 MHz clock speed. The device has output video resolution ranging from 480 to 1080 pixels, powered by 500 MHz ATI xenon Graphics Card. Microsoft followed the suggestions and feedback from the potential buyers to develop a dedicated system for downloading and playing video games called 'Xbox Live'. The device has Xbox Music and Xbox Video portals for seamless playing and streaming of third-party contents, TV programs, movies …show more content…
It gave tough competition to Sony's Move and Nintendo's MotionPlus by introducing a new generation of the motion controller. Instead of detecting the motions of the handheld control device, Kinect turns the entire body of the user as a game controller by the help of a front camera on the top of the monitor and dedicated hardware accessories. Take a glance at the features and specifications of Xbox Kinect.

1. The device contains depth sensors composed of an infrared laser projector and monochrome CMOS sensors. It can sense and analyze the physical environment and obstacles like furniture and self-calibrate the sensors accordingly.
2. Xbox Kinect has high-class features like body 3D motion capture, facial recognition and voice recognition creating the virtual reality in front of the player.
3. It has all the finest technologies for unmatched sound quality featuring acoustic noise suppression and echo cancellation. There is a beam formation technology for identification of external audio sources too.
4. Kinect is equipped with the industry-best API i.e. Application Programming Interface which can take voice commands smartly. The advanced facial recognition system can detect even the finest

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