Federman shows readers that food companies manipulate words such as "natural". They make it seem as if the product is healthy, but in reality it’s not better than the original version. People think “natural” means “healthy" and "fresh”. She clarifies, that by using the word "natural" food companies are getting more and more people to buy their products since it sounds like it is "nutritious", "fresh" and produced without chemicals. Food companies …show more content…
She talks about the Nutritional Labeling and Education Act of 1990 which restricts some terms such as "cholesterol free", "low calorie", “low sodium” and “extra lean” to be used on food labels. Federman makes a strong point when she says a cholesterol free product must have fewer than two milligrams per serving and a low calorie product must have less than five calories. Food companies simply cannot write "low calorie" or "cholesterol free" on anything they like. Nevertheless, this leaves "natural" as one of the few unregulated words. This means food companies can just throw the word on any food product label without making any adjustments. Therefore, the word "natural" is