i. Desktop research and document review at the commencement of project or planning of meetings and consultative fora. This includes research into the history of engagement, available information, relevant stakeholders ii. Developing documentation (letters, programmes, meeting agendas and Strategy documents) which has to be approved at Executive level. iii. Writing detailed reports of meetings and circulating them internally. These reports will inform external communication of information in the form of post – meeting articles and social media engagement iv. Developing a Media Monitoring System which focuses on targeted fora which have BRICS related coverage. …show more content…
Content development and dissemination on the below mentioned platforms
Activities and Tools
Activities which underpin internal communication strategy include:
i. Monthly meetings and ongoing information sharing. ii. External meeting attendance and report writing for the purposes of efficient communication iii. Media monitoring and observation of current affairs (these activities play a role in shaping external communication)
Activities which underpin external communication strategy include: vi. Development and regular update of a calendar of relevant events. This will aid in understanding the actors in the BRICS landscape and their areas of interest vii. Meeting attendance. This will boost the prominence of the NIHSS and provide opportunities for network building viii. Event live – streaming: transmitting live audio and / or video coverage of an event over the internet. This will require an active YouTube …show more content…
A regularly updated and well-designed website allows the user to post written content, images, video and audio clips. The SABTT website can be the primary medium through which the SABTT can convey information. A website has a number of advantages which include accessibility, providing access to information, proving the SABTT’s credibility as an eminent authority on development within the BRICS. This is an advantageous medium because content remains on these platforms and can be archived chronologically or by subject matter. It is important that we do not limit information to the current audience but consider the future audience as well. Regularly updated web presence can enhance the SABTT’S profile and promoting the NIHSS and SABTT’s portfolio of projects and areas of interest. This also means that we can share information with our national and international stakeholders on BRICS and BRICS related issues (HSRC BRICS handover report