Virgin Media Swot Analysis

Superior Essays
Virgin Media set on a sustainable, digitally disruptive journey
The UK’s first provider of all four services- broadband, TV, mobile phone and home phone, believes in digital technology to enhance the experience of its customers – millions of them. Virgin Media pioneered digital disruption in telecommunications through its single set-top-box that brought together broadcast TV, best of the web and thousands of hours of TV On Demand; HD/ 3D on demand service; the ultrafast broadband services; etc.. While the existing innovative services thrived, the company continuously invested in ideating and launching more next-gen services. Its vision and pursuit to create a digital future for its ecosystem- from people to politicians and competitors- has
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• Suggestions for the most effective route to the fix using business rules to ensure that the faults are fixed right first time, in the fastest time.
• Features that help them identify where they could carry out preventive maintenance, keeping the customer happy and reducing future truck rolls.

“We developed Trinity app in just 10 weeks through agile methodology, considering the adverse impact it could have in the company’s market share, given the growing competition. It feels great to observe the success of the app and see VM having more delighted customers” – Virtusa
Trinity- the solution for improved operational efficiency, enhanced customer experience and lasting customer loyalty
Trinity app- with rules driven testing and diagnostics, tools integration, customer data integration, live and historical data analysis, predictive analysis and enhanced internal communication- has enabled Virgin Media to witness:
• Reduction in job handling time of FSTs by 15%
• Reduction in fault diagnostics costs by 5 million GBP and a YoY improvement by

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