Values Culture And Socialization At The Mall Analysis

Improved Essays
Values, Culture, and Socialization at the Mall
Our group was assigned to take a trip to the Crossroads Mall in Portage, Michigan to observe others and keep track of twenty American values along with keeping a low profile and not making everything so noticeable. We did not ask for help and we made sure to stay communicating between our group. Even if we were approached by a greeting employee, we would just ensure them that we were just taking a look around the store. Values, Culture, and Socialization are the three main topics that were observed while being at the mall while with my group.
Values are ideas held by individuals or groups about what is desirable, proper, good, and bad. What individuals value is strongly influenced by the specific
…show more content…
Some examples of cultural diffusion or cultural leveling inside of the mall was multiple cultures that were introduced to each other in certain stores throughout the mall. For an example, the store, Sleeping tiger, which is a store mainly for personal or gifting needs, containing hippy, Chinese and Japanese items, Baja peace clothing, bright colors and dreamcatchers. The only example that we could find on U.S cultural diversity were Indian men and women shopping at American. Some Indian women shopped inside of Forever 21for scarfs used as a hijab. A hijab is veil traditionally worn by Muslim women. Norms and Folkways took place at the mall as well. Standing in line at the fitting rooms or the register check out line, walking normally instead of running, saying excuse me or using polite manners, holding the doors open for the people who are behind you, and greeting others by communicating and making facial expressions. Meanwhile, there were violations of the Norms and Folkways. Speaking loudly and shouting just to communicate, opening unpurchased items, dancing inside of a store, children behaving independently, and are left unsupervised. The mall also represents subcultures and countercultures. The subcultures could be related to a store called Spencer’s, which sells items that relate to current day situation from politics to sex. They advertised Presidential debates, such as t-shirts with Donald Trump, down to sex items and toys. The countercultures we seen were Mandarin Gifts is an anime store with Chinese designs inside that sales bug candies. In the United States, bug candy consumption is not a part of our culture and more than likely not prefer to eat

Related Documents

  • Great Essays

    Sharon Zukin’s “A Tale of Two Globals: Pupusas and IKEA in Red Hook” explores upon the impact of consumer culture on the two types of globalization: street food vendors and IKEA in Red Hook to explain the diverse and complicated concept of authenticity and the circumstances revolving around the authentic urban experience. For the most part, Zukin concentrates on the changes of consumer culture and trends and how they affect the physical layout of the urban space (e.g., restaurants, markets, and etc.), thus becoming a catalyst for gentrification and the creation of authenticity. She delves into how Red Hook was able to transition “from an urban wasteland into a destination” as a result (189). Throughout the chapter, she discusses many important…

    • 1561 Words
    • 7 Pages
    Great Essays
  • Decent Essays

    Values/pg. 12: The standards by which people define what is desirable or undesirable, good or bad, beautiful or ugly. Everyone has values at one time or another. Values change depending on want goes on in our lives.…

    • 166 Words
    • 1 Pages
    Decent Essays
  • Improved Essays

    In “The Science of Shopping, author Malcolm Gladwell discusses several strategies stores use to encourage shopping. With hundreds of retail stores competing against each other in a single mall, businesses must resort to different theories and strategies in order to increase revenue. Founder of Envirosell, Paco Underhill observes customer behavior and sales in his client’s stores to pinpoint areas which need improvement. Throughout out his career, Underhill discovered customer behavior theories, such as the “Invariant Right,” “Decompression Zone,” and the “Butt-Brush theory.” Gladwell’s article takes the reader throughout several well thought out layouts and theories, showing in which there is more to a retail store than what the business portrays.…

    • 779 Words
    • 4 Pages
    Improved Essays
  • Superior Essays

    When walking into a mall you see different people from different classes. One would shop at boutiques while the others shop at outlets. However, some societies we hear about, take some measures to extreme. Class structure is harmful in Aldous Huxley novel Brave New World and Andrew Niccol Gattaca. These two show how easily people can be excluded by their societies.…

    • 2450 Words
    • 10 Pages
    Superior Essays
  • Improved Essays

    David Guterson’s “Enclosed. Encyclopedic. Endured: One Week at the Mall of America” provides Guterson’s analysis and observations of the Mall of America as well as his views on modern megamalls in contrast with old marketplaces. According to David Guterson, the Mall of America is a disorientating shopping environment which disables social interaction and provides an insight into the dangers of American shopping culture. Guterson begins by describing the outward appearance of the mall as both mystic and disturbing.…

    • 606 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Values are things that we believe to be important. For example, someone may not think that trust is important when caring for people. Beliefs are what you think to be true, for example a belief there is life after death. People who do not conform to the norms are called deviant. People have a status which is how highly they are ranked within…

    • 2777 Words
    • 12 Pages
    Improved Essays
  • Improved Essays

    Breaking Social Norms

    • 1008 Words
    • 5 Pages

    The social norm we broke was dancing in public, and not just dancing, dancing baldy. In public people are supposed to behave civilly and keep to themselves. Dancing in public breaks this norm because it calls attention to oneself and distracts others from their tasks. Shoppers generally go to get their items as quickly and efficiently as possible. Going to a store to dance is not a normal activity one would participate in.…

    • 1008 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Consumerism has become such an common and integral part of society that it’s importance is not even debated. However, the question of how it came to be so important is not as clear and there are many opinions on the root of its rise. Two authors discuss their opinions on the origin of shopping’s importance, and their arguments differ on whether the consumers or manufacturers caused the rise of the shopping era. Thomas Frank in “Commodify Your Dissent” states that manufacturers and retailers are putting out products that promote change, rebellion, and “out-of-the-box” thinking because those are societies ideals at present day. In “The Signs of Shopping,” Anne Norton argues that society has become free and individualistic due to manufactures…

    • 1290 Words
    • 6 Pages
    Improved Essays
  • Improved Essays

    When looking back at American culture in the recently past decades, many will fondly recall the neon era of the 1980’s. The Berlin Wall was no longer and the Cold War paranoia that had plagued the previous generation had drifted out of mind. Not only was the world stage dramatically changing in this decade, the 1980’s were also a significantly important time period for pop culture. One of the most quintessential and iconic feature of the 80’s was the teen movie. As one pictures their favorite John Hughes flick, or any other teen cult classic, there’s almost certainly always one common thread, besides attractive white people falling in love, the mall.…

    • 506 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    “Malls are places of light, hope and promise – transitions to new worlds. People are reinvented and redeemed by the mall. Said one ecstatic visitor, ‘I am the mall…. This place is heaven’” (Merchant 731).…

    • 1123 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Values are very important when talking about a person or a thing. A value is usually described as the worth of someone or something, which in this case is someone. A value is also important because this could be the reason you like or dislike someone or something. In The Sword of the Rightful king by: Jane Yolen, values are an important part in King Arthur’s life. King Arthur shows many values for better and worse for the people of Cadbury and himself.…

    • 933 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    Consumerism is a widely critiqued concept in American culture; representing the idea that human beings are driven by a desire to purchase goods. Consumer culture evolves with society and technological advances, adapting its hold over citizens to remain consistent with the values of the era. The phenomenon nonetheless has allowed society to advance to its current state, a state that has resulted from decades of exponential growth. Modern society and consumer culture is a human fabrication that is so far detached from nature that new questions must be addressed pertaining to whether a mere individual can still consume and participate in consumerism ethically.…

    • 1461 Words
    • 6 Pages
    Great Essays
  • Superior Essays

    Throughout life people have many different experiences that help shape who they are and what they believe in. Sometimes, culture, religion, gender, age, and many other things can influence certain values. Even some influences may be the same, everyone develops their values differently and that is what makes us individuals. Personally, my values evolved more through my experiences but my mother laid the framework for them. The values that are most important to me are, respect, honesty, empathy and equality.…

    • 1437 Words
    • 6 Pages
    Superior Essays
  • Improved Essays

    Business Culture in America America holds 300 million people of mixed race and heritage, making us the third largest country in the world of a multicultural mosaic. America there are seven different categories when it comes to the culture of business that should be taken into consideration. First, there are the basic concepts. Then, Communication Styles. Next, time is money.…

    • 469 Words
    • 2 Pages
    Improved Essays
  • Improved Essays

    Values are a set of beliefs and ideals that are meaningful to an individual, group or organization. They signify what is most important in our lives and often gives reasoning for our particular actions. Each set of values differs from on individual to the next because they are built off of our own personal experiences, social environments and family backgrounds. Values play a major role in how we go about living our daily lives. My set of personal values consists of the importance of family, true happiness, knowledge and spiritualty.…

    • 1131 Words
    • 5 Pages
    Improved Essays