It is an attempt to have others view one’s self in the way that one wishes they are viewed as. Two strategies associated with the social psychological theory of impression management are ingratiation and self-handicapping. Ingratiation is a strategy in which people flatter and praise others to get people, usually of a higher status, to like them. Self-handicapping is a strategy that people use where they create excuses for themselves, so if they do poorly on a task, they can avoid taking responsibility (Aronson et. al., 2015). To support the theory, the textbook provides an example of impression management used by David Duke, the former leader of the Ku Klux Klan, ran for governor of Louisiana in 1991. In an attempt to change others’ perceptions of himself, David Duke claimed he no longer supported the ideology of the KKK and underwent facial cosmetic surgery to improve his appearance. Although David Duke did not fool Louisiana voters, impression management is not uncommon in the political world (Aronson et. al., 2015). Another example of impression management theory is when people go attend job interviews. During job interviews, applicants attempt to paint themselves in the best possible light. They may exaggerate their past work experiences, emphasizing positive traits, and dress better than they normally …show more content…
New trends come in and out of fashion at an extremely fast pace. When they do, old clothing is thrown out and the new is worn. Clothing waste has become so prominent because of how quickly styles change and because our culture has also adopted the trend of throw away fashion. By keeping up with clothing trends and not wearing clothing more than once people can create a more desirable image of themselves. Others may view them as having a sense of wealth and taste, similarly to how people view celebrities, who are not seen wearing the same outfit more than once. Clothing plays a significant role in how people form impressions of others. Clothing is an expressive tool. Sometimes people must rely on non-verbal cues and clothing can provide information about a person’s age, socioeconomic status, and personality. Due to the big influence clothing has on perceptions, people keep up with the always changing clothing trends in hopes of keeping a positive image of themselves that will reflect a sense of style and possibly