Motivation Measure
Measurement scales are generally used in business research to measure conduct, understanding, and attitudes. There is a correlation between attitudes and conduct. The selection of a measurement scale requires the reflection of several factors such as objectives, response type, amount of scale points, etc. (Cooper & Schindler, 2014). A good example of a measurement scale is Motivation Measure. In this assignment we will be examining the questions asked in Motivation Measure. We will look at the communication approach, types of questions, question content, and question sequence.
The Scale Motivation Measure is a measurement scale that is designed to assess employee motivation and focuses on the construct of work motivation. …show more content…
Administrative questions are used for identification and are rarely asked to participants. Classification questions are generally demographic questions asked at the end of the survey. These questions are designed to the answers of the participants to be grouped to study the patterns of particular groups. Target questions are usually grouped within the survey and are designed to investigate (Cooper & Schindler, 2014). The questions asked in Motivation Measure are target questions. The questions are grouped in five sections within the survey (Moran, Diefendorff, Kim & Liu, 2012). Target questions can be considered unstructured or structured. Structured questions are generally closed ended questions and have fixed answers that the participants select from. Unstructured questions are generally opened ended questions that allow the participant freedom and flexibility to answer the question in their desired words (Cooper & Schindler, 2014). Motivation Measure provides the participants with a five point scale in which the answers are predetermined. The participant has a choice to select one of the five answers, ranging from “strongly agree” to “strongly disagree” (Moran, Diefendorff, Kim & Liu, …show more content…
The first section focuses on external motivation. The questions start with the drivers of motivation that are less personal and then get more personal. The next section is introjected motivation, which looks at the participants’ emotional aspect of motivation. The third section is identified motivation, which examines the value aspect of motivation. The fourth section is integrated motivation, which looks at the internal aspects of motivation. The final section is intrinsic motivation, which examines the satisfaction aspect of motivation (Moran, Diefendorff, Kim & Liu,
Measurement scales are generally used in business research to measure conduct, understanding, and attitudes. There is a correlation between attitudes and conduct. The selection of a measurement scale requires the reflection of several factors such as objectives, response type, amount of scale points, etc. (Cooper & Schindler, 2014). A good example of a measurement scale is Motivation Measure. In this assignment we will be examining the questions asked in Motivation Measure. We will look at the communication approach, types of questions, question content, and question sequence.
The Scale Motivation Measure is a measurement scale that is designed to assess employee motivation and focuses on the construct of work motivation. …show more content…
Administrative questions are used for identification and are rarely asked to participants. Classification questions are generally demographic questions asked at the end of the survey. These questions are designed to the answers of the participants to be grouped to study the patterns of particular groups. Target questions are usually grouped within the survey and are designed to investigate (Cooper & Schindler, 2014). The questions asked in Motivation Measure are target questions. The questions are grouped in five sections within the survey (Moran, Diefendorff, Kim & Liu, 2012). Target questions can be considered unstructured or structured. Structured questions are generally closed ended questions and have fixed answers that the participants select from. Unstructured questions are generally opened ended questions that allow the participant freedom and flexibility to answer the question in their desired words (Cooper & Schindler, 2014). Motivation Measure provides the participants with a five point scale in which the answers are predetermined. The participant has a choice to select one of the five answers, ranging from “strongly agree” to “strongly disagree” (Moran, Diefendorff, Kim & Liu, …show more content…
The first section focuses on external motivation. The questions start with the drivers of motivation that are less personal and then get more personal. The next section is introjected motivation, which looks at the participants’ emotional aspect of motivation. The third section is identified motivation, which examines the value aspect of motivation. The fourth section is integrated motivation, which looks at the internal aspects of motivation. The final section is intrinsic motivation, which examines the satisfaction aspect of motivation (Moran, Diefendorff, Kim & Liu,