In the early years of the 1900s, there was popular support for Jim Crow laws to be implemented in the United states. At this point the media not only fed off the theoretical framework setup to devalue the black life, but adapted its medium to fit the advancements of technology. The 1900s century had two of the most valuable forms of mass media; the television and the print advertisement. Between these two, the repetition of American Caricatures reinforced and justified the degradation of black personhood. One of the stock characters, known as the coon caricature, was particularly influential in influencing public opinion. By way as a source of crude comedic relief, the coon represented the free black who was happy go lucky, foolish, and lazy. This stemmed from the historically rich association between blacks and apes or monkeys. The coon possessed the physical simian line traits with its absurdly dark coloring, over exaggerated and comicalay red lips, and hair that resembled cotton. The depiction of blacks as monkeys helped reaffirm their “inherent inferiority” to whites, thus providing another example as to why there were no self-evident rights (i.e freedom). The reddening of blacks as apes and monkeys within the mainstream media, especially within print advertisements, postcards and children’s television …show more content…
Sambo represented all the unvalbule characteristics associated with a black in the south. Not only was Sambo depicted as a perpetual child, but he was also completely useless without the guidance of whites. Sambo was uneducated, and spoke with a slow southern drawl to underscore his lack of intelligence. Albeit he was a somewhat counterproductive slave, Sambo was content and loyal servant. The creation the Sambo character was and interested use of anti black ressitenacne because it offered a defense for slavery and segregation with the endorsement of a black himself. Sambo’s unwavering desire to serve, called into question, how bad was this institution after all? Similar to every other social movement in history, there are people against the cause, even though they are the ones being oppressed. In this case, the invention of Sambo was a brilliant tool developed by white illustrators to gaslight blacks into thinking Jim Crow was being made out worse than it