I think you did well to make the difference between the company on one hand and on the other hand, its products (Sandwiches). Even if you recognize not having any chance to succeed by getting yourself into the adventure of the franchise, I think the benefits are worth the cost and the risk. It is true that it would be a difficult road because investing as much dollars in a promising but very uncertain business for profitability is not an easy and guaranteed thing and especially in the industry sector where there are many other competitors of the
