Hailey Whitman
CN:Intro to Business
Ridgeview High School
Marketing Analysis for Dutch Bros
Target Market: Dutch Bros target market is mostly towards teenagers and young adults. The customers want quick and friendly service with good and affordable coffee. After Dutch Bros created smaller smoothies and hot chocolate in kids cups more families came because they all could get something unlike other coffee shops. Dutch Bros demographic mostly consists of teenagers and young adults like college students but they also get the older generations to come by serving regular coffee for an affordable price. Dutch Bros is strictly on the West Coast and is slowly expanding to the Mid-West.
Marketing Mix-
Product/Services: Dutch Bros has one of the biggest
CN:Intro to Business
Ridgeview High School
Marketing Analysis for Dutch Bros
Target Market: Dutch Bros target market is mostly towards teenagers and young adults. The customers want quick and friendly service with good and affordable coffee. After Dutch Bros created smaller smoothies and hot chocolate in kids cups more families came because they all could get something unlike other coffee shops. Dutch Bros demographic mostly consists of teenagers and young adults like college students but they also get the older generations to come by serving regular coffee for an affordable price. Dutch Bros is strictly on the West Coast and is slowly expanding to the Mid-West.
Marketing Mix-
Product/Services: Dutch Bros has one of the biggest