Sun Life Financial Case Study

Great Essays
Sun Life Financial (SLF) group of companies is a worldwide leader in protection and wealth management; with key operations in Canada, United States, United Kingdom, Hong Kong, Japan, Indonesia, India, China, Vietnam, Malaysia, the Philippines and Bermuda.
In the Philippines, SLF is engaged in the business of life insurance, mutual funds, pension and educational plans. These businesses are being managed by, Sun Life Asset Management Company, Inc. (SLAMCI) for the mutual fund business; Sun Life Financial Plans, Inc. (SLFPI) which handles the company’s pension and educational plans; and the Sun Life of Canada (Philippines), Inc. (SLOCPI) that pioneered life insurance in the Philippines in 1895.
Since 2011, SLOCPI is the number one life insurance company in the Philippines with the highest premium income of 32.8 billion pesos in 2015. It has over a million group and individual life policyholders and continues to help Filipinos achieve lifetime financial security.
2. Management Situation
Early societies relied entirely on family for their financial security. In the birth of the modern day, this security source weakened and eventually was improved by privately purchased and government-provided security programs. Among the private programs, life insurance has
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Policy owners are given the opportunity to direct their cash values based on their risk tolerance, investment objectives and personal asset allocation models. The policy owner assumes the risk in a variable policy but has the potential for the highest return. Also, he can integrate the policy with his investment philosophy. Variable life insurance is typically recommended for longer-term needs, where cash accumulation as well as death benefit protection is a priority.

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