The book introduces the audience first to the Disney Universe, which gives a real feel of a broad perspective of how the idea of Disney was created, what Disney has done for the world, and how people around the world feel about this company. The audience is next introduced to the examination of the history behind Disney, including how it all started and some major complications the company had to overcome. She really goes into detail about the history, which puts a great foundation for the later understandment of Disney. The author Janet Wasko includes how the content of Disney cartoons, stories, films and television programs were created. Her text is very analytical which means she is using logical reasoning behind each claim. This book also goes into great detail how people around the world receives merchandise or Disney products. This book gives the audience a feel of different perspectives on the company. It is not only a good read for understanding the Disney culture, but could help readers who are fascinated with communication studies or media …show more content…
This book is very good at analyzing almost each aspect of Disney such as the history, the Disney Universe, how the world responds to Disney, and the corporation Disney itself. Meanwhile some of my other sources like the article “The Psychology of Disney” written by Collide magazine goes into detail about the four parts of Disney videos: the formula, the animation, the music and any other patterns. This source also explains how the audience mind is affected by each aspect. Although the book goes into detail about Disney productions, it does not focus on how this affects the audience psychology. This book was written in 2001 which is not current. So this book lacks current events that Disney is doing in today’s society, such as the program Be Inspired. The program, Be Inspired, aired on the company’s chanel, is there to be an inspiration for both kids and adults to conserve the environment, use creative thinking to solve problems, and living healthier by eating healthy. The book does discuss the television programs that Disney has, but it goes into detail about the amount of viewers that watch their channels rather than what is currently happening with their channel. The author does address the idea of money bringing happiness in the book. Another example of this would be in the article “Does More Money Mean More Happiness?” written by Susie Poppick, but