The 2004 Presidential election was almost spit now the middle with votes Received. Both Democrats and Republicans voter were committed to their party. In the 2012 election, many American voters begin to change direction from one party to the other. (1) “There's another difference between 2004 and 2012 that is salient. In 2004, George W. Bush's Republican base was pretty much united on issues. Foreign policy realists and neocons were all on board.” In the 2012 election campaign spending went up compared 2004 campaign and fail to generate voter turnout. (2) “An estimated $6 billion spent in the 2012 campaigns and an eight million person increase in the eligible voters all failed to sustain the upward momentum for turnout from 2004.” The drop
