Stereotyping Analysis

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In this today world, Stereotypes plays an important role. Stereotyping is defined as a fixed conventional notion or conception of an individual or group of people. It may be basic or complex which people may apply to individuals or groups on the basis of their appearance, belief, behaviour. Stereotypes are found everywhere. It has been observed that our world seems to be improving in various ways that it is impossible to liberate it from stereotypes.
For instance TV Shows such as Simpsons have been packed with stereotypes within its broadcast of half an hour. Since it is broadcasting during the prime time Simpsons contains large number of audience who watched this show daily. Here, Character, such as Apu is highly discriminated As well as stereotyped. In this show, Apu has been characterized as an Indian immigrant, who used to pray Ganesh & looks highly noticeable and dissimilar accent. This is a stereotype which has been observed by young children & is perceived as humorous: they have applied this knowledge towards those they meet in real life. Even though stereotype shown on TVs are usually Misrepresented, they are quite well accepted by the audience as a truth. Regular viewer would not be able to recognize the biased content, which is being presented.
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Thus, the effectiveness of using such stereotypes contributes to the popularity of TV Shows.

One of the problematic and influential use of stereotypes in the media also involves portrayals of gender. It is important to note that media content has consistently under represented women, though these numbers are improving now it has been shown that when women are portrayed in the media, they are often hyper sexualized, shown in subordinate’s role & given stereotypically feminine

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