ATTENTION OF
DEPARTMENT OF THE ARMY
DEPARTMENT OF MILITARY SCIENCE
GARRYOWEN SQUADRON
NEW MEXICO MILITARY INSTITUTE
ROSWELL, NEW MEXICO 88201-5173
ATCC-AAN-MMI 16 OCTOBER 2015
MEMORANDUM FOR RECORD
SUBJECT: Book Review Executive Summary for Start with Why: How Great Leaders Inspire Everyone to Take Action
1. General: Start With Why is a book written by Simon Sinek that discusses what exactly makes effective leaders. The focus of this book is to provide examples as to how pioneers of the corporate industry use their skills as leaders to create companies that rise above the rest and break the mold of how business should be done. Sinek does this by pointing out different CEOs and companies that have