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Shaylin Segura And Sophia Waite: A Case Study

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Place yourself in the shoes of Jennifer Jones, a hardworking mother of three as she arrives home from a tedious day at work. After hanging up the phone with her husband, she mentally begins listing the tasks to complete due to the sprung arrival of her in-laws in 2 hours. She recalls a co-worker raving about an errand running service called FlashTask; she logs on and begins the simple process of having the following tasks completed: dry cleaning picked up, a homestyle cooked meal delivered, and groceries for the week. Taking a deep breath of relief, she heads back out to pick up her children and thanking FlashTask for the time she now has to clean and enjoy with her family.
Shaylin Segura and Sophia Waite’s innovative idea provides a solution

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