As Regent Seven Seas Cruises prepared to mark its twenty-fifth anniversary in 2017, the company yet again helped to raise the standards by which luxury is defied. The new 55,254 gross ton ms Seven Seas Explorer, entered service in July 2016, with amenities ranging from larger private balconies to a 4,400 sq. foot Regent Suite with two bedrooms, two and a half bathrooms, a private solarium and even an in-suite spa with sauna and Jacuzzi. Accommodating just 750 passengers, the ship has the look and feel of a boutique hotel featuring four specialty restaurants as well as intimate lounges, a culinary arts kitchen, a well stock library, and a world-class spa and fitness center. The fourth ship in the fleet, for many, the ms Seven Seas Explorer
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The design created unique wide spaces such as a forward lounge with a wall of windows providing sweeping ocean views and the large, elegant grand dining room. Yet, despite the success of the design, Radisson was launching at a difficult moment in the cruise industry, confronting a weak global economy and the after-effects of the Persian Gulf War. A planned charter for the Barcelona Summer Olympics was canceled and with a weak market for corporate meetings, the focus shifted to independent travelers. Plans for two sister ships were quickly shelved.
Despite all the challenges, within two years Radisson Diamond Cruises achieved financial stability. The Radisson Diamond was operating at nearly 90 percent of capacity and profitable, but unlike the original business plan, 75 percent of the passengers were independent travelers. Management was also continuing to look for expansion opportunities, but a Swedish joint venture for a new all-suite mv Kungsholm, and negotiations with Kloser for the management of Royal Viking Line and Royal Cruise Line both failed. The goal was to add one to three more ships to the …show more content…
Encouraged by the strength of the combined organization they were expecting $100 million in revenues.
Radisson Worldwide Hospitality Group assumed full ownership of the cruise line in 1997, but they continued to pursue a strategy of partnering with ship owners. However, they found an exciting opportunity with a French investment group that was building a 320-passenger deluxe ship designed to operate in French Polynesia. The mv Paul Gauguin was introduced early in 1998, and despite the logistical challenges of supplying the ship and transporting passengers to and from Tahiti, she proved very popular. As a result, Radisson’s original 5-year charter ultimately lasted through the end of
The design created unique wide spaces such as a forward lounge with a wall of windows providing sweeping ocean views and the large, elegant grand dining room. Yet, despite the success of the design, Radisson was launching at a difficult moment in the cruise industry, confronting a weak global economy and the after-effects of the Persian Gulf War. A planned charter for the Barcelona Summer Olympics was canceled and with a weak market for corporate meetings, the focus shifted to independent travelers. Plans for two sister ships were quickly shelved.
Despite all the challenges, within two years Radisson Diamond Cruises achieved financial stability. The Radisson Diamond was operating at nearly 90 percent of capacity and profitable, but unlike the original business plan, 75 percent of the passengers were independent travelers. Management was also continuing to look for expansion opportunities, but a Swedish joint venture for a new all-suite mv Kungsholm, and negotiations with Kloser for the management of Royal Viking Line and Royal Cruise Line both failed. The goal was to add one to three more ships to the …show more content…
Encouraged by the strength of the combined organization they were expecting $100 million in revenues.
Radisson Worldwide Hospitality Group assumed full ownership of the cruise line in 1997, but they continued to pursue a strategy of partnering with ship owners. However, they found an exciting opportunity with a French investment group that was building a 320-passenger deluxe ship designed to operate in French Polynesia. The mv Paul Gauguin was introduced early in 1998, and despite the logistical challenges of supplying the ship and transporting passengers to and from Tahiti, she proved very popular. As a result, Radisson’s original 5-year charter ultimately lasted through the end of