STEEP analysis :
The success factor for any type of business is depends on external environment that can be defined and analyzed by the STEEP model.
According to David Parker (2008) STEEP analysis is a helpful management tool and process that can be used to identify a range of influencing issues.
Vivien Martin (2010) considers that STEEP analysis can be used to help people to think about the external factors that may be influence change in their organization. the steep model consist of sociological, …show more content…
Environmental analysis will help the company to understand inside and outside the organization, And the importance of analyzing Environmental Factors is legislation, and pressure groups .
The Legislation that emphasis on rules and regulations which put to control pollution and waste disposal, transport, distribution, and sources of materials . pressure groups that a massive emergence in the late twentieth century, example is how consumer groups have fight to get the levels of salt and fat in foods lowered, and Group of environmental protection and human rights group .
POLITICAL FACTORS : political influences on business by regulations that imposed by Government like health and safety at work, equal opportunities, and employee protection.
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small business :
A small business that is privately owned and operated, with a small number of employees, that don't need high levels of training to work because the technology is simply to