“One of the most extraordinary, timeless bodies of work in music history.” This is one way Rhino Records has been described in the music industry. It has been spanning decades of cultural history and worked with virtually every genre. It is incredible at developing and promoting different collections across multiple media platforms. Rhino has evolved into the world’s premier reissue label, setting standards for excellence in both the physical and digital worlds. Thanks to this label, our definitions of what a catalog music company can be have been expanded. Now they are currently specializing in reissues, compilations, and anthologies and rocking it as they do.
Rhino Records is a specialty record label and production company. It was originally …show more content…
The logo for it had a picture of "Rocky the Rhino" which was designed by William Stout. They continued on with the label until the late 1980s when it transitioned into a complete entertainment company that specialized in home video re-issues of television programs and compact releases of select artists, movie soundtracks, and retrospectives of famous comedy performers. A few of these artists were Richard Pryor, Stan Freberg, Tom Lehrer, and Spike Jones. Five years later it developed into a record distributor with the help of manager, Harold Bronson. The earlier works were novelty recordings and a few punk rock singles with the first one being Wild Man Fischer’s, “Go to Rhino Records.” The company was also able to create groundbreaking partnerships with legendary artists such as the grateful dead and frank …show more content…
The company continued to produce new music with releases on subsidiary labels such as Rhino’s New Artists, Forward, and Rhino’s main label. The company’s entertainers ended up tending to generate more critical acclaim than public interest with sales totals in the low five figures or less routinely.
In 1985, Rhino signed a six-year distribution agreement with Capital Records because it was a less costly and less risky venture while keeping the company’s private revenue. There was great success in late-1986 with Billy Vera and the Beater’s, “At This Moment”. It was a 1981 song that unexpectedly made it to the top of the US Billboard charts after it was featured in a 1986 episode of Family Ties. During the year 1989, Rhino was evolving into a nationally recognized brand name due to acquiring Roulette Record’s catalog, excluding jazz, in a joint ownership with Capital Records’ parent company,
Rhino Records is a specialty record label and production company. It was originally …show more content…
The logo for it had a picture of "Rocky the Rhino" which was designed by William Stout. They continued on with the label until the late 1980s when it transitioned into a complete entertainment company that specialized in home video re-issues of television programs and compact releases of select artists, movie soundtracks, and retrospectives of famous comedy performers. A few of these artists were Richard Pryor, Stan Freberg, Tom Lehrer, and Spike Jones. Five years later it developed into a record distributor with the help of manager, Harold Bronson. The earlier works were novelty recordings and a few punk rock singles with the first one being Wild Man Fischer’s, “Go to Rhino Records.” The company was also able to create groundbreaking partnerships with legendary artists such as the grateful dead and frank …show more content…
The company continued to produce new music with releases on subsidiary labels such as Rhino’s New Artists, Forward, and Rhino’s main label. The company’s entertainers ended up tending to generate more critical acclaim than public interest with sales totals in the low five figures or less routinely.
In 1985, Rhino signed a six-year distribution agreement with Capital Records because it was a less costly and less risky venture while keeping the company’s private revenue. There was great success in late-1986 with Billy Vera and the Beater’s, “At This Moment”. It was a 1981 song that unexpectedly made it to the top of the US Billboard charts after it was featured in a 1986 episode of Family Ties. During the year 1989, Rhino was evolving into a nationally recognized brand name due to acquiring Roulette Record’s catalog, excluding jazz, in a joint ownership with Capital Records’ parent company,