Psychographic Target Market

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A geographic target market can be consumers in a city, state, or country. The company is aiming customers who are living in the north America. The product will be distributed not only from apple store but also Rogers, Telus and Wind. A demographic target market would focus on a specific gender, age group, income level, or education level. Since, all of gender use phones, we would not have to focus on the specific gender. However, Owners must be older than 10 years old because some people under age of 10 will probably attempt to swallow it. A psychographic target market would be a market that has similar attitudes, values, or lifestyle. Since, we are living in the age of watching entertainment from our phones, our customers are able to enjoy

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