The (DaVincie Institute 2008:11) identifies the frames perspective of Bolman and Deal. There are 4 frames that could frame a person’s outlook on life. Political frame inclusive of scarcity, conflict, positive and negative reactions. The structural frames inclusive of rules and processes and procedures expected to be followed. The Symbolic frame speaking to culture of the organisation, historic values, meaningfulness and tradition. Then the last frame being the human relations frame which speaks to emotions, communication and where you also find the needs pf people from a company point of view. There are many ways of improving one’s ability to use reframing to aid them to see certain situations in different ways. (Matilla 2001:89) mentions
