Dramaturgical model
According to the dramaturgical model, people in social sphere behave the same manner as they do in a stage, with a fixed way of behaving in the “front stage” and different in the back stage. In the front stage, which involves interaction with the physical and social surroundings, people present themselves in the manner they plan on showcasing themselves as. In the backstage people behave as they would in absence of an audience (Goffman, Erving. "The presentation of self in everyday life." (1959): 1-17.). Before an interaction with the ‘audience’ people decide the impression they want to give and perform the role accordingly. There is a conscious attempt to hide the backstage from the audience or to reveal it only …show more content…
In the words of Gergen, “We are present but simultaneously rendered absent; we have been erased by an absent presence… One is physically present, but is absorbed by a technologically mediated world of elsewhere.” It would be wrong to put all blame on mobile for this. Consider the case of a book reader lost in his book, the environment is invisible for him. The presence of others diminish and he gets lost in the fictional world. The same world has been shifted to a virtual one. It is the sudden and extensive outbreak of it due to mobile usage that has exacerbated the situation. The additional problem with voice calling is that it makes an uncomfortable eavesdropper out of every person in the vicinity (Ling, 1996).
Millennial Generation
The Millennial are in most literature (Baldonado & Spangenburg, 2009) referred to as the generation born after 1980. A lot of research has been put in understanding the defining characteristics of this generations. Following are certain traints of millennial generation according to the literature surveyd.
• There is a delayed development of independence which can also make them act more demandin thatn previous generation due to their “Helicopter Parents” who did so much for them as children (Jenkins, 2008, Howe & Strauss, 2007; Twenge, 2006).
• They have shortened attention spans, prefer multi-tasking and bore easily leading to a need for engagement …show more content…
121) popularized the term IT artefacts as 'those bundles of material and cultural properties packaged in some socially recognizable form such as hardware and/or software.' Although mobile phones were considered to be primarily a business tool, a study by Schlosser (2002), suggests that individuals will develop unique technology practices arising from their own unique sense of selves.
Mobile phones raise unique problems at workforce. Most companies and the work styles there demand prompt response to phone calls or message. In a study conducted by Schlosser (2002), “Participants experienced conflicts between the organizational culture and social boundaries, such as when participants addressed work-related messages on the handheld while driving even though they considered this action to be socially unacceptable.” This dissonance created due to conflicting directions from the work place and social norms is a major cause of concerns for mobile usage. It is important also because it raises the need for organization to state clearly the policies guiding mobile usage. Organizations need to clarify the priorities and ensure a work culture which prevents potential harmful use of