Mark Antony is more persuasive than Brutus because he creates and changes the mood of the speech to fit his purpose of inciting the crowd into violence. Another example of Antony using glittering generalities is when he declares, "But yesterday the word of Caesar might/Have stood against the world. Now lies he there,/And none so poor to do him reverence" (Julius Caesar, III, ii, 117-119). By overemphasizing how much influence Caesar has, Mark Antony builds a grand image for the crowd and shatters it by playing on the crowd 's guilty conscience. He thereby influences the way the crowd is thinking and manipulates them into following his line of thinking, unlike Brutus who applies facts. Mark Antony 's speech is powerful because he takes the time to dramatically build up the audience 's emotions, which gives Antony some level of control over them.
Some critics may say that Brutus ' use of facts, or logos, is more persuasive than Antony 's use of emotions. Logos is an appeal to a person 's reason and logic. For example, Brutus gives his factual reasoning when he …show more content…
After all, Antony is able to make the crowd look past Brutus ' famous reputation and incites them to rebel. Before Antony speaks, the crowd loves Brutus and full-heartedly agrees with Caesar 's death. After Antony speaks, the crowds are out for blood, which shows the extreme level of persuasion that Antony delivers. In many speeches, it does not matter who is morally correct or who is more truthful. In order to convey a strong message, a person must be able to see what the crowd wants and be able to push the crowd towards their own goals. To truly be persuasive, a person must be able to manipulate the audience into believing that what they want and what the speaker wants are the same