Description of the Company
Only Curls is a standard curly hair product line. Only curls will produce and distribute hair products across the world with international shipping. Their product and services will include making new products for differ curl types so that every kind of curl has their specific structure or combination of ingredients need to achieve perfect frizz free curls through hydration. Only Curls is a hair product that specializes in curly hair. The products are sulfate and paraben free. There are sixteen product types for all sixteen coil structures. Customers can embrace their natural hair by not using harsh heat or chemicals on their natural hair. We want people everywhere to ensure all our products are curly girl friendly with no harsh sulfates, silicones, or parabens. Making natural products is how we differentiate from competitors. BĂLĂȘESCU (2017) stated, “In an environment of intensely competitive business, the customer service is a means of differentiation from …show more content…
Modor Intelligence (2018) states, “The global hair care market was estimated to be worth USD 85.52 billion in 2017 and is expected to reach USD 106.57 billion by the end of 2023, recording a CAGR of 3.69% during the forecast period of 2018-2023. Most of the global population has become beauty conscious, and people are more inclined toward beauty-enhancing (Modor Intelligence, 2018, p.1). These numbers are seen in figure one. Statista (2018) reports:
The hair care market is comprised of thousands of products, such as shampoo, conditioners, serums, colorants, sprays, etc., which are composed of both natural and synthetic ingredients to maintain healthy, lustrous and well-groomed hair. In today's culture, healthy hair is a staple that portrays the idea of maintaining a youthful appearance, and this factor strongly influences purchase decisions among
Only Curls is a standard curly hair product line. Only curls will produce and distribute hair products across the world with international shipping. Their product and services will include making new products for differ curl types so that every kind of curl has their specific structure or combination of ingredients need to achieve perfect frizz free curls through hydration. Only Curls is a hair product that specializes in curly hair. The products are sulfate and paraben free. There are sixteen product types for all sixteen coil structures. Customers can embrace their natural hair by not using harsh heat or chemicals on their natural hair. We want people everywhere to ensure all our products are curly girl friendly with no harsh sulfates, silicones, or parabens. Making natural products is how we differentiate from competitors. BĂLĂȘESCU (2017) stated, “In an environment of intensely competitive business, the customer service is a means of differentiation from …show more content…
Modor Intelligence (2018) states, “The global hair care market was estimated to be worth USD 85.52 billion in 2017 and is expected to reach USD 106.57 billion by the end of 2023, recording a CAGR of 3.69% during the forecast period of 2018-2023. Most of the global population has become beauty conscious, and people are more inclined toward beauty-enhancing (Modor Intelligence, 2018, p.1). These numbers are seen in figure one. Statista (2018) reports:
The hair care market is comprised of thousands of products, such as shampoo, conditioners, serums, colorants, sprays, etc., which are composed of both natural and synthetic ingredients to maintain healthy, lustrous and well-groomed hair. In today's culture, healthy hair is a staple that portrays the idea of maintaining a youthful appearance, and this factor strongly influences purchase decisions among