Author sharply responded to the issue of designers, being and becoming authors. Also we are exposed to the idea that designers are often expected to take on multiple roles. Rock’s main gripe with the role of the designer today is their involvement with content, their ability to generate “meaningful” content, and inherent responsibilities to additionally act as an author. In some designers’ eyes, form is seen as irrelevant as long as function, or in this case content, is lacking in (the always subjective) value. What Rock tries to argue
Author sharply responded to the issue of designers, being and becoming authors. Also we are exposed to the idea that designers are often expected to take on multiple roles. Rock’s main gripe with the role of the designer today is their involvement with content, their ability to generate “meaningful” content, and inherent responsibilities to additionally act as an author. In some designers’ eyes, form is seen as irrelevant as long as function, or in this case content, is lacking in (the always subjective) value. What Rock tries to argue