Introduction
Live Healthy Inc. (LH Inc.) is a privately-owned company. The manufacturing plant and warehouse of LH Inc. is in Barrie, Ontario, Canada. LH Inc. is delivering high quality natural products with the best natural ingredients to the customers. LH Inc. is recognized as one of the leading company in Canada. The company is engaged in delivering skin products, hair products with natural vitamins and minerals.
Apart from supply chain, LH Inc. has many Canadian retailers like Shoppers Drug Mart, Walmart, Loblaws, Rexall, Real Canadian Superstore and No Frills who are actively engaged in delivering natural products to the customers. LH Inc. has expanded their business by supplying products online and exporting their products to USA with …show more content…
Thus, the below listed pricing strategies are often used by the companies:
• Price Skimming Strategy: This strategy is used by the companies whose brand image is more in the market like Apple and Samsung. Both brands have a good image in the market and has more customers in the market. Such company does not offer the product at low prices to attract customers, though both brands sell their products at their own price.
• Psychological Strategy: Now a day’s company plays with the mind of the customers psychologically to sell their products. To attract customers, company sells product by showing price at $99.99 instead of showing $100. This way a customer psychologically thinks the price of such product is lower.
• Penetration Strategy: the company can use this strategy to attract the customers towards their new product or services. According to this strategy, company offers products at low prices to the customers and once it creates a good image in the mind of the customer then company slowly increase the prices after getting a specific number of …show more content…
is selling their existing products for hair and skin in many Canadian stores like Shoppers Drug Mart, Walmart, Loblaws, Rexall, Real Canadian Superstore and No Frills. Thus, the company can plan to add “Sweety” with existing products or distribute to the same stores or pharmacy stores and can expand their suppliers after getting positive sales from their existing retail suppliers.
• Direct Selling: LH Inc. may sell their new product directly to the customers. The company may open their stores in different locations in Canada and USA. This may result to attract more customers and increase sales.
• Wholesale: LH Inc. can sell their product by wholesale distribution. The wholesale distribution is done if your customers are widely dispersed from your facilities. LH Inc. can contact the customers by giving distribution franchises of “Sweety” in different locations with qualified sales expert. In wholesale distribution company can give huge discount to attract more customers and this will help to company to create network in different
Live Healthy Inc. (LH Inc.) is a privately-owned company. The manufacturing plant and warehouse of LH Inc. is in Barrie, Ontario, Canada. LH Inc. is delivering high quality natural products with the best natural ingredients to the customers. LH Inc. is recognized as one of the leading company in Canada. The company is engaged in delivering skin products, hair products with natural vitamins and minerals.
Apart from supply chain, LH Inc. has many Canadian retailers like Shoppers Drug Mart, Walmart, Loblaws, Rexall, Real Canadian Superstore and No Frills who are actively engaged in delivering natural products to the customers. LH Inc. has expanded their business by supplying products online and exporting their products to USA with …show more content…
Thus, the below listed pricing strategies are often used by the companies:
• Price Skimming Strategy: This strategy is used by the companies whose brand image is more in the market like Apple and Samsung. Both brands have a good image in the market and has more customers in the market. Such company does not offer the product at low prices to attract customers, though both brands sell their products at their own price.
• Psychological Strategy: Now a day’s company plays with the mind of the customers psychologically to sell their products. To attract customers, company sells product by showing price at $99.99 instead of showing $100. This way a customer psychologically thinks the price of such product is lower.
• Penetration Strategy: the company can use this strategy to attract the customers towards their new product or services. According to this strategy, company offers products at low prices to the customers and once it creates a good image in the mind of the customer then company slowly increase the prices after getting a specific number of …show more content…
is selling their existing products for hair and skin in many Canadian stores like Shoppers Drug Mart, Walmart, Loblaws, Rexall, Real Canadian Superstore and No Frills. Thus, the company can plan to add “Sweety” with existing products or distribute to the same stores or pharmacy stores and can expand their suppliers after getting positive sales from their existing retail suppliers.
• Direct Selling: LH Inc. may sell their new product directly to the customers. The company may open their stores in different locations in Canada and USA. This may result to attract more customers and increase sales.
• Wholesale: LH Inc. can sell their product by wholesale distribution. The wholesale distribution is done if your customers are widely dispersed from your facilities. LH Inc. can contact the customers by giving distribution franchises of “Sweety” in different locations with qualified sales expert. In wholesale distribution company can give huge discount to attract more customers and this will help to company to create network in different