The first chapter, "Inuit and Astronauts," efficiently describes how Inuit culture is both rooted in traditional lifeways and has come to embrace both modern technology and its lifestyles. McElroy describes a Nunavut Day celebration, which includes Inuit country music and visits from astronauts, as a way to display the premise of her ethnography. She makes it very clear that personal experience is one of the most important factors when studying another culture, and is widely incorporated in the book to describe how Inuit deal with sociocultural and political issues in a way that blends together cultures of multiple generations and natural landscape. The idea of the authenticity of Inuit culture also plays an important role in the text, especially
